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what subjects interest you the most

by Diesel Jeans Diesel Jeans

what subjects interest you the most

Heath Whaley was running late to the airport, as usual. Zipping through nudie scanners at airport security with minutes to spare, he made a quick stop at the restroom, and began searching in his bag for his boarding pass to check his flight departure info and gate number. But it was nowhere to be found. Vanished.

“I couldn’t remember what flight number I had, and didn’t have time to dig through emails to find the flight number,” Whaley recalls. He pulled out his iPhone and tapped on Tempo, a smart calendar app he uses. After you grant Tempo access to your email and calendars, the app searches for all the tidbits of schedule-related information you have stored in your accounts, gathering it together and presenting it cleanly inside individual calendar events. All Whaley had to do was tap the entry for the day’s travels, and the flight numbers and gate information were right there, saving him from potentially missing his flight.

For those of us like Whaley, whose lives are generally a bit chaotic and disorganized, an app like Tempo can be a life-saver — as long as we’re willing to sacrifice some of our privacy. You see, in order for an app to gain the intelligence required to become a sort of personal assistant, it needs to know a lot about you. Who your friends are, what’s on your schedule, where you work, where you live, and what subjects interest you the most. You have to hand over a few passwords and fill in some private details. But once you’ve relinquished that data, you can get a vastly richer and more valuable experience from your consumer device. It’s almost like your phone becomes sentient.

Take Tempo, for example. For an event like “Meeting with Robert at Mexico Au Parc,” the app would bundle together Robert’s contact information, any email correspondence about the meeting and any attached documents, the location information for the restaurant Mexico Au Parc, and directions on how to get there. It would package all of this into one entry within the app, along with buttons to easily send a message or email Robert if you wind up running late to the meeting. The benefits are clear. With a “dumb” calendar app, you’d need to scour multiple apps to get all that information — the calendar, email, messages, contacts, maps and directions. Here, it’s all in one place.

Google Now, built directly into newer Android devices and available to iOS users via the Google Search app, is a like-minded app that aggregates all sorts of information relevant to your needs and interests. It uses all the data accessible through your Google account and from the sensors in your smartphone, and it provides all sorts of helpful guidance, showing you weather in your area, sports scores, package tracking info, breaking news stories, and traffic alerts for your daily commute. Everything is presented cleanly is a colorful interface that resembles a stack of cards. Google Now can also surface travel information, like boarding passes, and it can help you find hotel reservations, calculate foreign currency transactions, and even help with on-the-spot language translations.

AI is also prevalent in a number of event discovery and activity recommendations apps, like Weotta. This app tracks affinities between a user’s interests, upcoming events, top places in the area, and the interests of their friends. It combines this information with other things, like natural language phrase extraction and user location, to deliver timely, relevant, and socially engaging suggestions of things to do.

“We’re trying to approach travel guides from an algorithmic, Google-like perspective,” Triposo co-founder and COO Richard Osinga tells Wired. Triposo uses what it calls an “opinion mining” algorithm. The company analyzes the natural language used in online reviews to determine whether people who have posted about a particular place liked it, and what exactly they liked about it. This helps the app suggest places for very specific qualities — like a restaurant that has spectacular Bolognese, or a hotel that is especially clean.

It also uses the time of day, your GPS location, and local weather to suggest things to see and do while you’re traveling. That, paired with analysis of the behaviors and opinions of other users, lets Triposo figure out what activities people are most likely to be interested in at a certain time — you’re probably not looking for a history museum at 2am in in Paris — and how far they are willing to travel to do that. This means you can nix all the planning you’d normally stress about before a vacation, and be confident that you’ll find unique, interesting attractions no matter what part of town you’re wandering around.

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