Website that takes your product to its destination
Website that
takes your product to its destination
Today’s
world is driven by websites for its business existence and easy going life.
Business exchanges its product/service/thoughts through its website.
Website
acts as medium which provides the customers with required products and the
products with targeted customers on a single platform, it is the go-to place
for the users to interact with the product.
Here
are few features a website should possess to cater the needs of business to
market its products/services/knowledge base.
Perfect Presentation:
Designing
a company website is a challenging proposition we have to meet the expectations
of various stake holders, to meet the business goals we have present our
website with proper and perfect layout customized according to our product and
targeted customers
If you are designing a product
for men it should have a masculine feeling to it. Decorating the page with
roses and teddies would not be a good idea
Quality Content:
Company can speak to the targeted audience
through content of its website hence
one should provide clear and to the point content which provide all the
necessary details to the viewers and
update the content on timely basis to provide fresh content and attract them to
revisit our website.
Data Security:
Data
Security and Data Loss Prevention is a burning issue of many companies as the
number of issues and the cost of data lost is going on increasing hence a
website must be ensured for adequate data security to gain confidence from
their stakeholders to transact with the company.
Adequate Maintenance:
The
Market is changing rapidly, New products/Services/Technology are constantly
being introduced hence there should be continuous maintenance on timely basis
to avoid the website from the danger of becoming obsolete.
Quality assurance and Testing:
Quality
Assurance is the set of activities to ensure quality of a website through
processes like testing auditing, implementation etc. to ensure that the website
serve the purpose of the development and design
Using SEO and SEM:
SEO
[Search Engine Optimization] is the process of getting traffic from the free,
organic, editorial or natural search results on search engines through
optimizing your pages with the key word phases that the people are likely to
search for. SEM [Search Engine Marketing] is the form of internet marketing that involves promotion of websites by increasing
their visibility in search engine result pages. Both SEO and SEM affect the
visibility of the website on search engine hence using this can increase the
reach of our website to the targeted users.
Use of Product Identifiers:
Product
Identifiers are part of system called GTINs like UPCs, ISBNs and EANs used in
online shopping web sites like Amazon. Most new and manufacturer refurbished
branded items have product identifiers, on the original casing or box. These
identifiers include the item’s brand name, Manufacturer Part Number and GTIN.
Identifiers help the Shoppers to easily identify the products they are
searching for
Integrating Social Media:
Social
media like Facebook, Twitter etc. Is one
of the main activities people take part in online today. Integrating Social
Media with your website will leverage the power of your website and create huge
promotion to your products and increase the audience to your website.
Blogging and Guest Blogging:
Writing
for the prominent blogs around the world in your niche is more beneficial in
generating the traffic to our website and explore the opportunities. By
including a link to our website at the end of guest post may draw in new
visitors.
SMAJO Consulting
is a Technology partner to develop and design the websites that drive your
products to their destination.
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