Video conferencing solutions and other things needed to assemble the perfect webinar team

by Joseph Smith Content Writer

A webinar is one of the best ways to reach out to one’s audience. It facilitates high-engagement communication between the host and the audience within a very quick-functioning and cost-effective framework. Therefore, producers of webinars are keen on improvising the operations of their video conferences for better end results. An effective webinar is one which keeps its audience engaged during the entire session and at the same time, solves all their theoretical as well as pragmatic queries. For this, a webinar requires flawless management, which can be achieved only through team-work.

How many people make a webinar team is not the question here. Rather, the producer of the webinar must ascertain how many people are needed to play the four major roles that comprise a webinar team. The four essential roles are as follows.

1. The content developer

The heart of a webinar is the content that must be delivered to the audience. The content may take on myriad forms, from a dialogue to a presentation and disseminated using free conferencing tools, but it must be informative, interactive and interesting for the audience. The role of a content developer is to understand the needs of the audience meticulously and design a framework of discussion which will interest the audience as well as solve their problems.

2. The speaker

The audience is connected to the webinar content through its presentation. The role of the speaker in a webinar is to deliver the content in an engaging way. It requires good presentation skills along with a knack for prompt problem solving. The speaker should also be prepared to handle criticism from the audience in case there is any dissatisfaction.

3. The surveyor

The engaging power of a webinar is enhanced, usually with the use of several participatory tools like surveys, quizzes etc. An opinion poll at the start of the webinar session and a concluding Q&A session greatly help accumulating information from the audience. The role of the surveyor is to look after the smooth operations of surveys, quizzes and polls.

4. The technical support

A recurring problem most webinar sessions face is the occurrence of technical glitches. Many a times, problems like internet connectivity issues or audio/video troubles disturb the audience attending a webinar. The role of technical support is to manage the functioning of the video conferencing software and ensure smooth proceeding of the web conference.

All the major roles need to be played effectively by the webinar team in order to conduct a successful webinar. It is possible that a single person is able to take on all these roles with perfection. However, a collaborative team of a few people may be more effective in minimizing errors and delivering flawless video conferencing solutions.