Top 5 SEO Factors That Affect The Ranking of A Website

by Lokesh Kumar SEO and digital Marketing Expert

Doing SEO for a website is a challenging task. That’s because Google’s ranking algorithms are becoming more complex day-by-day. There’s no guarantee that a technique that works today will work tomorrow as well. Hence, the top SEO agency in Singapore are continuously experimenting on different websites to figure out the factors that affect the SEO rankings.

In this article, I’m going to mention the most crucial factors that affect a website’s SEO ranking.

Quality Content

The quality of a website’s content helps in determining it’s ranking in Google’s search results. The better your content is, the higher your rankings will be. If your website provides high-quality content which is relevant to the user’s search query, then you’ll automatically get better rankings in less efforts. Hence, several SEO companies in Singapore hire skilled content writers to provide high-quality content to their clients.

Mobile Optimization

Today, most of the people use mobile phones to access the Internet. Hence, Google has made a separate algorithm for checking the mobile compatibility of a website. This algorithm is known as “Mobile-First Indexing.” Websites that get fit on smaller displays provide it’s users a better experience. Hence, Google gives more importance to the sites that run smoothly on all screen sizes.

Website’s Loading Speed

In the world of the Internet, everyone wants super-fast results. Hence, Google analyses the speed of a site as well. If you have a slow-loading website that takes too much time to load, users will leave it before it loads completely. This will send negative feedback to Google. As a result, it’ll throw your site down in the search results. So, if you take SEO service in Singapore from an good agency, they’ll work on reducing the page load speed of your site by optimizing its images and code.

Site Security

The security of a site also matters a lot when it comes to providing a better user experience. A website which is safe to use for its users is considered as a good website in Google’s eyes. Hence, you should choose a hosting plan that comes with active SSL.

Domain Age

Domain age is also considered as a crucial ranking factor in SEO. Older domains get more privilege in the search rankings as compared to the newer ones.  

These are the top factors that affect a website’s ranking. However, there are many more that determine the ranking of a site. Google has over 200 factors on which it analyses and ranks a website. So, if you want to achieve a good position in the Google search, then I would recommend you to give the responsibility of doing SEO for your site to a good online advertising agency. So that, you can focus on improving your products and services.

So, do you want to hire a top-class digital marketing agency for your website?

I would suggest you to go with “Top SEO Agency Singapore.” They have a team of highly skilled and experienced digital marketers who have worked on various projects. Moreover, they’re also good at making responsive and fast-loading websites. So, visit their website and request a quote now.

 

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Created on Sep 24th 2019 06:32. Viewed 583 times.

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