Top 10 Video Monetization Platforms
The YouTube Trap
It’s easy for publishers to fall into the trap. We start thinking of video monetization in YouTube terms. The ads preroll at the start of your videos, and then gets out of the way for your content. But online video growth isn’t slowing down – and it won’t. Video publishers now get the benefit of new monetization platforms and strategies. Online video has started out by mirroring traditional TV models.
There are sponsored content, merchandise, content licensing, and even PPV (pay per view) platforms! But technological innovations mean that it’s hard to know what to expect in the future. For instance, what kind of effect will the Internet of Things have on video ads? Will we see personalized video ads that can identify us by DNA? This audience shift and monetization convergence isn’t going to stop so if you want to stay ahead of the monetization curve and make some extra revenue on the way check out these top 10 video monetization platforms you can start using today.
This not another list of video monetization platforms because at AdNgin we have the publishers’ concerns in mind. We know that monetizing videos is one of those concerns. But a constant supply of quality video content is even more difficult. That’s why we included a few video monetization platforms that also provide contextualized content.
YouTube is the biggest but definitely not the only video monetization platform out there. The fact is: as a video publisher or aggregator you have some excellent choices.
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