Tips for Hiring Voice-Over Talent

Hiring voice-over talent, you would firstly think for the most experienced ones. This would be good as it reduces the chance of getting a bad voice-over but experience is not the only factor to consider hire voice over artist.

You must select a voice that fits the tone, goals, and personality of your brand. A lot of skills are required to be a professional voice talent. Finding the perfect voice talent can be a challenging task.

Here are some solid tips to help you through the process:

Selecting Voice-over Talent

The most important rule is not about the talents but it is about the client. A client must always define exactly what they what to achieve before selecting voice talent.

Be as specific as you can be and define the following criteria:

Project Type

The type of information you want to share with your audience is your project type. Do you want an explainer video, a narration, or sales commercial?

Voice over actors has different specialties. Some of their voices are expressive and perfect for storytelling; others have years of experience with e-learning and some could voice radio commercials.

We here summarize different types of voice talents so you can select depending on how you want to deliver your information:

1- Voice Actor: For a character you need a voice that packs emotion and personality; voice actors can transform to fit multiple roles.

2- Announcer: This sound you hear on the radio. It is perfect if you want to deliver an advertisement or movie trailer.

3- Narrator: They can draw in an audience and remain authoritative and approachable. You must specify what industry you are under as an automotive commercials sound different from talents in children’s commercials.

4- Tone: Your voice talent will need a lot of direction to deliver your script perfectly. They need to stick to a specific tone that reflects your brand. The tone should influence the listener and help you achieve your goals.

What Your Audience Want?

 See if your listeners also feel the same way after listening to the voice talent that represents your brand; conduct demographic testing to find out; attempt for a comprehensive survey that answers all your questions.

Such as:

Male or Female Voice Talent?

Hire voice-over talent based on what your audience can relate to. People find male voices forceful and female voices soothing. Take all this into account when hire voice over artist.

Accent

Select voice talent with the right accent. Appeal to local audiences by selecting a voice that best represents their country. But don’t forget about the regional accents.

Age

The age of your audience determine the type of voice talent you choose. Young people relate to expressive and upbeat voice while older people get inclined to a deeper and mature voice.

Sample Different Voices

Before settling for voice talent, listen to their previous samples. This gives an idea of what their voice can achieve. Compare their previous work so you can determine if the voice talent is the perfect fit.

Ask for Custom Audition

Now when you know what you want your voice-over to sound like, it’s time to ask for a custom audition.

Request your prospective to record a few sentences of the script. Don’t ask them to record the entire script. This gives you a chance to gauge the versatility of the talent. You should also ask one more thing:

Will they be available when required?

Something for Voice-over Talents

The competitions for voice-over jobs are stiff automated software, inexperienced talents, and celebrities are trying to snag the best voice-over jobs. This means that to stand out, you need to truly perfect your craft.

Conclusion

When it comes to voice-over, if you select the perfect talent but your script is bad, your voice-over will sound horrible. Define your goals and your qualities before starting the search for voice talent.

And always keep your audience in mind when selecting voice-over talent as they are the bridge between your brand and who listens to it. The talent you choose is the physical representation of who you are. And the audience has to relate to this voice.

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Created on May 25th 2021 06:20. Viewed 249 times.

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