The New Wix Web Editor Was Launched To Make Websites Easier To Build

Wix.com, the drag and drop web design platform, has just announced a complete redesign of its cloud-based web editing software. The redesign introduces a number of new features, including some to help businesses customize and adapt their sites to be more effective.

If you are a do-it-yourself when it comes to your small business and its website, you may already be familiar with Wix.com. The platform is designed to allow anyone with working knowledge of a computer to create a website. That means not writing code or knowing the many acronyms that clutter the programming world. If you can drag and drop, you are more than halfway to building a website with Wix.

As one of the leading companies in this industry, Wix continually introduces new features to advance DIY web design. But the company has also focused on creating a tool that small businesses can use to quickly and cost-effectively create a web presence.

Wix has created a more intuitive user interface with built-in features, templates with hundreds of pre-designed components, a visual and enjoyable design experience, and a simplified learning curve.

In a statement announcing the newly redesigned publisher, Avishai Abrahami, co-founder and CEO of Wix, explained:

Some of the new features of the Wix review include:

Full screen strip layout

This allows you to clearly divide sections of the page with horizontal stripes. Each section can contain videos, image galleries, text, and more for a refined look. And all you need is to drag and drop the desired content into the strip containers to position them the way you want.

Full page video background

Video is now a key component in websites. And you can upload your own videos or choose from Wix's library of free video backgrounds to create a moving background image that adds a professional look to your site.

Background videos can also be customized by adding layered design elements, including pattern overlays and color palettes.

Single-click Parallax effect

With just one click, you can add a parallax scroll effect; a first for platforms without code.

Anchor menu and anchor elements

This makes browsing the site more enjoyable, especially for long scrolling websites.

Customization and custom features

The Wix Editor and App Market can make recommendations based on your profile for design and business elements.

Vertical models

These templates are designed to meet the needs of businesses with new features for adding more functionality with the drag and drop interface.

Contextual in-editor support

Wix Editor offers intelligent and focused support designed to prevent users from going elsewhere for help. The whole process can be finalized within the Editor.

According to the company, the new Wix Editor was developed using Facebook's React technology. It has a code base that isn't that heavy, with better modularization and better testability. And the company says this will allow it to roll out new features much faster.

Currently the platform has more than 72 million registered users around the world. The company also prides itself on the balance between its free and paying users. Wix estimates annual user growth of 34 percent, while revenue from paid service subscribers increased more than 40 percent in the second quarter.

Posted By Abdul Rimaaz