The Masterstroke: How To Put Your Marketing On Cruise Control

Introduction

So far I’ve dealt with Marketing Strategy and Marketing Tactics and in the last article I outlined a step by step system that has others complete much of the work for you.

In this report I’ll drill down in some depth into what I think is the number one wicked-smart system in the whole of the Marketing world. I call it “Cruise Control Marketing” and it will revolutionize marketing for smart solopreneurs and entrepreneurs alike.

 The Benefits of Cruise Control Marketing include:

• Marketing campaigns that run seamlessly and smoothly
• Predictable marketing results - year in, year out
• Low cost but high monetary return
• After initial set-up, can run with very little time input from the business owner
  

 There are four separate concepts that are important to Cruise Control Marketing:

• One old marketing concept
• One old management concept
• One new internet concept
• One new Human Resource concept
  

Cruise Control Marketing combines all four concepts to- gether to create an extraordinary marketing machine that can run smoothly and seamlessly whilst delivering desirable and predictable results. And even better, as mentioned, once it has been set up it will run efficiently and effectively with very little effort from you as the business owner. For most people, that’s their idea of marketing heaven.

The old marketing concept is the Marketing Calendar.