That one feature whose absence can break your marketing softwareby Lenore C. Writer
Marketing software empowers businesses to convert leads into sales by building campaigns that are meant for specific target audiences. Some marketing software programs are engineered to help marketers get actionable insights from their previous campaigns. However, there’s one thing that marketing software must do for its users. As a marketing software seller, you may be curious to know that one thing, which separates good marketing software from the great ones.
That one thing is about enabling the software users to build highly converting landing pages. Do the users of your marketing software have the capability to design landing pages that are designed and deployed to convert? If you nod in the affirmative, then you may stop reading this piece and go ahead with implementing the strategies for further refining your software.
But trouble starts to brew in the form of massive churn rates if your marketing software doesn’t let its users design conversion-driven landing pages. How? Let’s find that out first.
Your marketing software will be incomplete if it doesn’t let its users design landing pages
Your marketing software may be able to help its users with all things marketing. And that’s great. However, if you’re ignoring the importance of having marketing software with a built-in landing page builder, then sooner rather than later you’ll see users abandoning your marketing solution.
What should you do then?
Well, you have two options. The first one is to design a built-in landing page builder yourself and then implement it into your marketing software. To be precise, the development and deployment processes will eat up a lot of work-hours. And until a landing page feature isn’t available in your marketing software, it’ll be vulnerable as well.
That brings us to the second option. According to this second option, you can get a fully customized white-label page builder. A white-label landing page builder will be an API that can get seamlessly integrated into your marketing software. That means a white-label page builder will save you tons of development work and the hassle of deployment as well. Even better, a white-label landing page builder may even get quickly integrated to mimic the theme and branding of your marketing software.
The question is, Where can you find a good white-label landing page builder.
Enter Convrrt’s white-label landing page builder.
Convrrt’s white-label landing page builder
As a dedicated landing page builder in your marketing software, it’ll help your marketing software meet your users’ software requirements of building landing pages quickly and flawlessly. Best of all, this landing page can be incorporated into your marketing software in under 30 days—it’s that fast. Because it packs a lot of features, Convrrt’s landing page builder has been trusted by over 60,000 customers who’ve successfully launched more than 1 million landing pages using it.
Now, what are you waiting for? Position your marketing software for success by integrating Convrrt’s white-label landing page builder into it. This way, you’ll bring down your software’s churn rate by a wide margin. For more details, visit the official website and schedule a software demo today.
Created on Dec 23rd 2020 03:19. Viewed 169 times.