Tatva Leadership and Management Services: Empowering the Women Workforce
The global corporate world is facing a dearth of women folk in the top leadership roles. Even though, some effort has been put in to spreading awareness about the same, the industry still sees most women exit at the middle management. In fact, according to reports, the proportion of women leadership in the Indian workforce fell from 19 percent in 2013 to 14 percent in 2014. The lack of women leadership roles directly affects the diversity environment in any organization and is a matter of concern. The need of the hour is to understand their aspirations and help them rise up the ladder. Understanding this alarming fact and drawing inspiration from the words of Lila Poonawalla, Chairperson of Lila Poonawalla Foundation; Kuku Singh founded Tatva Leadership and Management Services Pvt. Ltd, a leadership development and executive coaching company. Founded in 2011, the company came into existence owing to Kuku’s desire to re-invent and her passion to empower the women workforce in the corporate sector. Headquartered in Pune, the company offers services by training women at every level, by providing high quality and effective ways to improve performance and build skills that last.
Subduing the Challenges
The company came into existence when the mindsets were narrow about equality in workforce. By rethinking and reinventing the leadership space and executive coaching, Kuku fought against the market challenges to bring the company to its full stature today. “Things are definitely easier today. 5 years ago we were new and the industry mindset was not that open,” says Kuku. Gender is a yardstick for the senior management when it comes to investment, venturing through the situation with an arsenal of experience gained from the industry, Kuku succeeded in making her point that women need separate attention in workforce. “The entire space of diversity and inclusion is very complex and layered. It’s easy to go to an organization and sell a leadership program, but it’s far more difficult to get the senior management, and make them believe that building a pipeline for women leadership requires attention, and is a different ball game,” she adds. Built on the foundation of Kuku’s 25 years of experience in the industry, Tatva has today emerged as one of the top players in the field of learning and development.
Revamping the Workplace and Overhauling Women Leadership
Focusing on three major areas; Leadership Development, Executive Coaching and Consulting, Tatva builds a pipeline of talented professional ready to advance in their career field. The innovative company has devised four courses namely SAKSHI, CHINMAYEE, DRISHTI and LEAD which focuses on exposure, flexibility and empowerment to build confidence in women executives to focus on meaningful, long-term careers. SAKSHI is focused on women with a 2-5 year experience at work and focuses on helping them manage the work life balance. DRISHTI is a programme focused on all employees which works to create inclusivity and gender sensitization. The programme LEAD is meant for the entire talent pool and aims to enhance competitive skills among everyone. CHINMAYEE is an exclusive programme for women that help them find drivers to make informed professional as well as personal decisions.
Focusing on expanding women leadership in corporate sector, the organization develops sustainable leadership on holistic thinking and balance. “Developing the women leadership pipeline is the biggest focus for us today. We give executive coaching and group coaching at senior level and middle management level,” says Kuku. Through a deep pool of experienced counselors and innovative program design, Tatva creates and implements development strategies and learning programs that reach across an organization. By focusing on the chief concepts and components of training, development, learning and possible problems, the company works with women employees irrespective of their experience in the industry.
To discover their unique leadership styles, by realizing the true leadership potential that women possess, Tatva helps them become a catalyst for change within the communities they serve. “Most of our courses are long program oriented. Our sustainability process is robust and client focused. We stay for the client even for a short program. We understand what is beneficial for an organization, industry, department and what would help in the larger framework of life,” she explains.
Expanding across arena being a delegate
In order to keep pace with the change in gender ratio and the resulting work environment, Tatva focuses on the real issues using workshops focused into applications and understanding the clients. By tying up with theatre companies in Mumbai, Tatva make use of storytelling, dance, and drama and uses diverse set of skills to enable its clients. The company provides its services to organizations across various verticals such as banking sector, insurance sector, manufacturing sector, IT- ITes sector to name a few. Today, the company has an impressive roster of clients that include names such as Johnson and Johnson, ACC, PepsiCo, Raymond, Piaggio, Barclays among others.
Being the knowledge partner for NASCOM in diversity and inclusive space, Tatva has ten active partners and is on the panel of several organizations in the diversity boards. The firm also spreads the word about learning in print media by anchoring some of the magazines around the leadership space. Under Kuku’s ambitious vision, the company aims to see about 100 women on the boards of organizations.
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