Search Engine Optimization

by Rohan Das Cookery

1) Meta Title / Metal Tag: This is the HTML Code that tells the titles of the specific page and optimizing the same is a part of the On Page SEO. It should be kept in mind while doing Meta Title is that:

No Keyword Stuffing
Avoid duplication
Using 60-65 characters
Avoiding Repeated Title
Writing for humans not search engines

2) Meta Description: These are those attributes that provide a concise summary of a web page. These may be between one sentence to a short paragraph.

3) Site Map: This is a html/xml file that carries the address of each webpage of the site, when such files are submitted in the search engine with master tools all the pages are edited gradually through the click of a button.

Site Maps can be of three types: