Responsive Website Design London | How are people seeing you?

Mobile is big. Traffic from mobile devices, tablets, phones, etc. are a huge part of your market now. If your website doesn’t look good on these devices then there will be serious damage to your visibility and sales.

Having a website that is responsive

One that can adapt to look and work great on any device accessing it — is now so key to the online experience that Google penalizes those sites that are not responsive. You will lose your Google ranking if your website isn’t mobile friendly.

What do we mean by responsive website design?

Well, it’s about making sure that your website can shrink down or expand to make the most efficient and user friendly use of the screen it’s being viewed on. Text, images and graphics might be resized, certain things might be omitted. The website might turn into a long narrow strip that can be easily scrolled on a smartphone.

But you don’t want to leave this to chance, if it’s not done right then key elements of your site might disappear or not work. If things are that messy then search engines will downgrade you.

Responsive website design companies in London will make sure that everything works properly and to the right standard for search engine visibility. Most importantly, they will make sure that the key calls-to-action and content that you want visitors to see will always be prominent on any device.

Mobile is the on the go, anytime audience. This is the audience that is ready to convert or buy right on the moment. People who have a burst water pipe might be Googling plumbers on their phones; people in a random town are looking for the nearest restaurant, chemist, bookshop etc. Any situation where people suddenly think of something and start browsing will lead to a purchase if they can find it quickly.

You need to be ready for them to optimize your sales.

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