The way the
world does business today, the success of a brand or a company largely depends
on its online presence and responsiveness. Added to this need of having a
strong online presence, is the added need of adapting to the customer’s
handheld devices which have now become the most commonly used interface for
people who are tech savvy and depend on the World Wide Web for the majority of
their needs.
This want to
adapt to every customer’s handheld device and give them the optimum user
experience has led to the creation of a concept called responsive website
design. This, as the name suggests is a website design that responds to the
customers viewing interface and adapts itself to the screen size. To explain in
very laymen’s terms, a responsive web design is one that fits the entire
website content on a mobile or tablet as conveniently it does on a large
desktop screen. Owed to this unique adaptability, this kind of a web design has
also been termed as fluid web design.
Now that the
concept has been understood, let’s take a quick look into why is it essential
to have a fluid web design:
For e-commerce
portals as well as service companies it is essential for the site to present
its contents in the best viewed form.
Since people
using mobile devices to browse through sites are often on the go and are
looking for something specific, the web design should be such that only
relevant content is presented in front of the user.
A website with a
fluid design is also appreciated by the search engine Google and is duly
rewarded with better search engine optimization.
When a website
has a responsive design, the need to create separate content for different
viewers is also eliminated.
Such web designs
also help with in depth analysis of the target customer base.
With the concept
of responsive web design clearly understood, let us now see where and how to
contact the right professionals to get such a website made.
Kolkata is an
Indian city where the IT companies are well equipped in making Responsive design
Website Kolkata and
that too at the best costs and in the most innovative ways. With some of the
most experienced hands and trained minds working in these IT companies,
customers can get a Responsive
design Website Kolkata that is sure to surpass all in usability as
well as design. These companies also have very good customer support teams who
are always there to help customers with their queries.
Therefore it can well
be said that when you are looking forward to get a responsive site made,
contact some of the big IT companies in Kolkata and see them take your business
to the next level.