Promote Your Business With an Android App: The Why, What, and How Of It?

Have you come up with some business idea? Then, you can consider developing a mobile application to convert your idea into reality. Continue reading this article further to remove your doubts as to how developing a business app based on Android will prove beneficial for you.

Why Build an App to Promote Your Business?

We are living in a mobile-dominated era, where people are increasingly making use of their handheld devices (such as Smartphones and tablets) to access information on the web, or to perform online activities.

In fact, as per GSMA’s real time tracker survey, it was concluded that “there are around 7.62 billion mobile gadgets in the world while the worldwide population is 7.2 billion people.” You can come across several surveys and online reports over the web that determines how the usage of mobile devices and mobile apps is exploding.

Most importantly, the Android operating system holds maximum share (around 85 percent) in the Smartphone market. This clearly indicates how developing an Android mobile application can increase your chances of succeeding in your business venture.

What Makes Android a Viable Choice For App development?

Since Android is an open source platform, developers can use already existing source code and modify them to create their app. Also, the platform is free to use (i.e. it does not require paying any licensing fee). This is why the Android software can be used by businesses – whether start-ups or established organizations – to build a customized app based on their business needs.

Another great aspect of developing an Android app is that it has a higher probability of getting published quickly compare to an Apple iOS application. That's because, the Android app store, unlike the Apples iTunes store, does not impose strict restrictions on publishing an app.

Furthermore, since the majority of Android applications are available for free, you will likely get more chances of expanding your business reach to a wider audience (except the case when you want to earn profits from your app).

How To Build a Successful Android App For Your Business?

Running a business requires a lot of your efforts and a considerable amount of time. And so, it becomes difficult to focus on the app development project. However, hiring an app developer from a renowned Android apps development company can help you accomplish your specific business requisites in as seamless and efficient manner as possible.

• But, before recruiting a service provider make sure to consider the following key considerations:

• Choose a developer with good experience in Android app development. In addition, check out your service provider's coding skills to ensure they can help deliver a custom app tailored to meet your needs.

• One of the best ways to know if your developer is capable enough for your project is to select a developer with a maximum number of published apps in the Android's Google Play Store.

• Also, you can examine your developers' portfolio to get an idea of the kind of mobile apps they have built so far. Carefully evaluating their portfolio will help you understand whether they can address your project needs or not.

Wrapping Up

With 60 percent of digital media time being spent on mobile apps alone, it would be suffice to say that developing an app can help promote your business. However, with millions of Android applications out there, building one to get your business noticed can be a daunting proposition. However, hiring the services of a reliable development team can help you meet your project requirements in the best possible manner.