Pinterest Video Trends: An Overview of the Latest Video Trends on Pinterest

by Siya Tech Digital Marketer

Pinterest is a visual search engine, and video is a powerful way to engage users and drive traffic to your website or blog. In fact, video pins get 2x more engagement than image pins.

If you’re looking to create videos that will resonate with Pinterest users, here are some of the latest trends to keep in mind:

Tutorials and how-tos: These types of videos are always popular on Pinterest, as they offer users valuable information that they can use to improve their lives. For example, you could create a tutorial on how to make a DIY project, how to cook a new recipe, or how to apply makeup.
Product reviews: Product reviews are another great way to engage Pinterest users. When you create a product review, be sure to include both the pros and cons of the product, as well as your own personal experience with it. This will help users make informed decisions about whether or not to purchase the product.
Behind-the-scenes videos: These videos give users a glimpse into your life or business. They can be a great way to connect with your audience on a personal level and build trust. For example, you could create a behind-the-scenes video of your latest photoshoot, or a video of you working in your office.
Short-form videos: Short-form videos (60 seconds or less) are becoming increasingly popular on Pinterest. These videos are perfect for sharing quick tips, product recommendations, or funny videos.
Vertical videos: Vertical videos are designed to be viewed on mobile devices, which is where most Pinterest users are coming from. If you want your videos to be seen by as many people as possible, be sure to create vertical videos.

These are just a few of the latest video trends on Pinterest. By following these trends, you can create videos that will engage users and drive traffic to your website or blog. Also check: Pinterest Video Indir

Here are some additional tips for creating successful Pinterest videos:

Keep your videos short and to the point.
Use high-quality visuals.
Add captions to your videos so that they can be enjoyed by users who are deaf or hard of hearing.
Use relevant keywords and hashtags in your video titles and descriptions.
Promote your videos on other social media platforms.

By following these tips, you can create Pinterest videos that will help you reach your target audience and achieve your marketing goals.

Here are some examples of popular Pinterest videos:

Tutorials: “How to Make a DIY Hexagon Mirror” by The Sorry Girls
Product reviews: “The Best Concealer for Under Eyes” by Lauren Elizabeth
Behind-the-scenes videos: “Behind-the-Scenes of Our Fall Fashion Shoot” by Who What Wear
Short-form videos: “10 Ways to Style a Denim Jacket” by Sincerely Jules
Vertical videos: “How to Tie a Scarf” by The Style Blogger

I hope this blog post has given you some insights into the latest video trends on Pinterest. By following these trends, you can create videos that will engage users and drive traffic to your website or blog.