Perfume Market, Global Industry Overview, Sales Revenue, Demand and Forecast by 2024

According to the latest report by IMARC Group, the perfume market size reached a value of around US$ 39 Billion in 2018. A perfume is a combination of essential oils and aroma compounds which gives a pleasant smell to an individual’s body. Plants like sandalwood, rosemary, jasmine, cinnamon and rose are the primary sources of essential oils which provide a distinctive aroma to a perfume. Apart from this, various natural ingredients like flowers, grasses, spices, fruits, woods, roots, resins, balsams, leaves, gums and animal secretions are also used in perfume production. In addition to this, several synthetic compounds, alcohol and water are employed as additives.

A rise in the trend of personal grooming amongst the young generation has been witnessed which is increasing the demand for exotic and youth-oriented fragrances. Additionally, inflating disposable incomes and increasing urbanization have led to rapid changes in the lifestyles of the urban population. These factors are propelling the sales of luxury goods including perfumes. Moreover, several manufacturers are offering high-quality products at affordable prices to target the mass market which is catalyzing the growth of the perfume industry across the globe. They are also improving the product packaging by introducing fragrances in rollerballs and mini bottle sprays. Further, the capital investment required for setting up a perfume manufacturing plant is relatively low which is attracting new entrants. Due to these factors, the global perfume market value is projected to reach US$ 48 Billion by 2024, at a CAGR of 3.6% over the forecast period.

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