Now Is The Perfect Time For Pizza

Posted by Tom C.
6
Nov 5, 2015
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The pizza and takeaway market in Australia is a 4 Billion dollar industry with an annual growth of 3.3 percent. Recently, this trend has been evolving to a much higher growth rate as consumers' tastes are changing, and the Pizza industry is meeting these new challenges with innovation. What makes pizza an excellent growth product in Australia and other countries is the fact that it is a volume business with little overhead per product. From a sit-down shop to a delivery model, pizza and related takeaway foods are a booming industry that will continue to grow, making it the perfect time to get in on the ground floor.


Franchise or Go It Alone

By far the easiest way to penetrate the pizza market is by engaging with an existing franchise. Most franchises will assist in setting up the shop, getting the necessary materials and will supply the raw materials needed to produce their product. The downside to working with a franchise is that you are making their product and thus have to rely on the main company to provide the guidelines. By contrast, taking a go-it-alone approach puts more risk on you, the business owner, but has the alternative off allowing you to be innovative and/or provide a different product. This can be an important distinction considering that there are many different variations possible in both pizza and related takeaway.

More Volume

Pizza and related takeaway are a volume business relying on the more customers to purchase the product than pricing on a per product basis. Pizza lends itself to this business model because the individual products, while producing a relatively small margin per unit and when considered on overall daily sales, produce a significant profit margin and thus a much higher ROI that would occur on a per product basis. Considering that consumer tastes are moving to a more healthy option, this gives the pizza and takeaway providers the option to add premium ingredients and still maintain a relatively intact margin per product while drawing more attention and hence sales due to a healthier product.

Takeaway

The same concept avails itself to other products than pizza. Takeaway, normally associated with pizza shops, such as sandwiches, bread products and desserts are also low cost, high-margin items that can provide a decent ROI and lend themselves to the volume business model; thus, allowing a pizza shop to provide other options that further attract consumer interest. An interest that can be turned into more and more repeat customers and thus improving the overall business. Again, this applies to both static shops and delivery shops.

Of course, it takes a shop to provide pizza, and real estate prices are one area that requires a significant investment by the business owner. Finding a Pizza shop for sale is easy to locate with the right broker. Bpabroker.com.au can help find the right location for your pizza and takeaway shop. They can assist you in finding a perfect business for either a franchise or a small business shop, at the right location. These professionals are experienced at understanding all the aspects that are necessary to help your business get off the ground. From demographic analysis to traffic patterns, they have many different listings to help get you the perfect location.

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