Articles

Not Selling Your Products... Here`s Why

by Janar Pilt half-time online marketer

The secret which I`m about to disclose, applies to anyone…

Selling  anything…. In any industry.

It`s NOT exclusive to just network marketers and the MLM industry

After reading this, you will view “what” you are pushing to your prospects

In a whole different light.

Want to know what it is?

Well, it`s only 6 words- and comes in the form of a question:

“What Do My Prospects Really Want?”

 

It sounds simple I know, but let`s delve beneath the

Surface and really get our hands dirty.

Because there`s  A Lot more to this question than meets the eye.

The following was hands down one of the most important things I`ve ever learned and it is something I`m constantly asking myself:

“What Do My Prospects Really Want?”

Let me give you an example.

Women don`t want cosmetics…

They really want to improve our appearance,

Become more attractive,

Maybe (hypothetically speaking here) hide a few wrinkles and imperfections.

Let`s look a difference example.

Elderly folks don`t want just another bottle of arthritis pills…

They really want relief from the uncomfortable pain they are always in.

And more than that, they really want to live their lives independently –

without relying on someone else`s help…

To be able to freely move about in the garden… to be capable of

Keeping up with their grandkids… to finally get a refreshing night sleep.

 

“What Do My Prospects Really Want`”

Take a piece of paper and scribble down everything you come up with

people want, regards of you product, your service or your business

benefits that you will give .

Don`t stop until you`ve got at least a couple of pages of answers.

If you are having trouble coming up with ideas and find yourself staring

at a blank piece of paper, here are a few suggestions

Your prospects want to GAIN:

Self-confidence…

Fame…

Compliments from others…

Sense of accomplishments…

Improved appearance…

Comfort… (the list goes on)

 

Think about that, how this relate to, what you are doing.

 

Your prospects want to BE:

Recognized by others…

Friendly and outgoing…

Stylish and fashionable…

Proud of what they own…

“First” in things…

Influential over others… (the list goes on)

 

Think about that, how this relate to , what you are doing.

 

Your prospects want to DO:

Uniquely express themselves…

Resist being controlled by others…

Emulate the admirable…

Acquire things…

Win the affection of others…

Improve themselves generally… (the list goes on)

Also your prospects want to SAVE:

Time…                          

Money…

Work…

Discomfort…

Worry….

Risk…

Personal embarrassment…

They want to avoid all of this tape of things.

 

If you can combine the benefits of your service, business or product,

what your prospects really want, then your products will grow wings and fly off the shelves- literally!

I really hope this little message gives you a valuable info and you found here some excellent and useful material, which you can implement to your personal business.

Sincerely, Janar

 

 


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About Janar Pilt Committed   half-time online marketer

418 connections, 4 recommendations, 1,016 honor points.
Joined APSense since, April 19th, 2013, From Võru, Estonia.

Created on Dec 31st 1969 18:00. Viewed 0 times.

Comments

Sondra C. Committed   Virtual Entrepreneur
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Jul 3rd 2013 11:00   
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