Must know Custom Business Logo Design tips for small business ownersby Pixels Logo Design KSA Best Custom Logo Design Services KSA
Your logo can either make your business or break it. It is the
very first thing the customer sees about
your brand and judge before making a purchase decision. This is the reason your
logo has to be perfect. It is all in one, your first customer representative, salesperson, brand builder and marketer.
The must know custom business
logo design tips are as follows:
Learn logo design:
You may find logo designing easy at first but soon you will learn
how difficult it is. When brainstorming your logo, it is important to learn the
basic rules of designing.
Logos can be understated, bold, practical or distinctive. The logo
has to be simple, enduring and memorable. Overdoing the logo will make it hard
for the consumer to understand the logic behind it.
Establish your own design process:
Whether the custom business logo design is designed by yourself or
by the designer, it is always important to know the process. That way you will
be able to design the best logo. Therefore, it is essential to design the whole
process by yourself, or a graphic designer or an internal team member.
· Design a brief
Conduct an interview with the client
to take notes
Do research on the industry and
history of the company
Review other companies’ logos, which are similar to the brand you are dealing with
Make sketches of potential logo
This process is a general designing process. Every company should
design their own process, according to their needs.
Avoid any major clichés:
Your logo should not be a cliché or a contradiction with other
brands. You need to get creative with your logo design. Make sure to understand
the message you are trying to convey. You should not just follow the crowd but
find numerous ways for the custom business logo design to be more
understandable and communicative.
Bury yourself in your brand:
You need to truly understand the value your company delivers to
the end-consumers, in designing the logo. Get yourself immersed in the brand of
your company. Research on what makes your brand unique and the reasons for the customers to come back. You should get to know your business as if
this is the first time you are meeting it. Then only, you will be able to create
a custom business logo design.
Created on Jan 19th 2018 03:44. Viewed 1,054 times.