Articles

MOBILE APP DEVELOPMENT ON A TIGHT BUDGET

by Neha Srivastava Working In IT Solution

In today scenario apps are a must for every business set up and are helpful in customer retention and engagement.  With an increase in the mobile user base, businesses can now reach a greater audiences than before through mobile apps. Still, a lot of businesses are not able to invest in mobile application because they are misinformed about mobile application development costs. It is worthwhile to understand that that a cheap app will come with cheap quality and will not fulfil the desired functionalities. 

The fact remains true to this date- you will get what you pay for. While the cost of creating any product or business is done using the old ways, it is the infrastructure that has changed. Instead of investing in hardware machinery and other equipment, you need to invest in information technology. Apps with high performance are based on strong conceptualization, strategic planning, and the best talent to pull it off. Cutting your cost on any of these would risk your final product.

Consider Building MVP Version First to Test Your Idea

If the main features of your mobile app cost more than your ideal budget, don’t rush into building a complete-functionality app from the beginning. MVP means Minimum Viable Product, and this allows you to gather valuable user feedback from early adopters, validate your idea with actual users, analyze audience demand, and then pitch investors to get funding to build the full-fledged app.

Factor in Maintenance Costs

App maintenance is a very real thing and can affect your financial plans. 

For instance, suppose you’re building a taxi booking app like Uber and you want to send text notifications to the riders about the driver status. For this, you’ll need to pay a recurring fee to a 3rd party service provider. 

Decide-Freelance App Developers or Mobile App Development Companies

Hiring a freelance app developer can seem budget-friendly, but you have to make sure you evaluate all the costs before choosing one. .

On the other hand, outsourcing your mobile app project to an established outsourcing company can build your project in a designated timeline and a limited budget. 

An experienced mobile app development company usually has a team with established managerial frameworks, clear communication culture, and a pre-decided milestone schedule. Cutting costs here will be a grave mistake.

Select the Right Mobile App Development Pricing Model

Should you be paying hourly rates or a fixed price to your outsourcing partner?

Now, since you’ll be on a tight budget, paying a fixed price seems more reasonable. However, you should also keep in mind that a fixed price model means you won’t have room left to make modifications unless you agree to pay extra to make those modifications.

In fact, a few mobile app development companies offer a third mobile app development pricing model, especially for budget-wise businesses.

Here’s how this model works: First, do your research as stated in step one and then be upfront about your budget and decide your mobile app’s priorities. A business analyst and solution provider will then suggest different options available.

Follow one Platform with Limited Device-Support Range

When your budget is tight, it makes perfect sense to build your mobile app for just one platform – either Android or iOS. This decision mainly depends on the data from your target audience research.

Once you know this data, you can easily decide which platform to pursue first.

Prioritize Each Feature Based on Development Cost vs. User Needs

Suppose you’re planning to build an app like Netflix or Periscope. Including a live-streaming feature will be a must for your video platform, but it’s also an expensive one. Does this mean you should ditch this feature in the beginning? 

No, because no user will use an entertainment app that doesn’t have live-streaming. 

More Tips to Create Apps on a Shoestring Budget

Entrepreneurs who aspire to launch their business app but have the financial restriction can either look out for investors or go for white-labelled or re-skinned app solution. Our business consultants can define an initial version of your app that you can launch by using the money you currently have. With time and money, you can keep releasing more features in next versions.

People have, and are still developing successful mobile apps within a limited budget. 

Your mobile app development costs will remain inside your budget as long as you’ve clearly defined your goals at the beginning of the process.

Don’t know how to set clear goals for your mobile app? 

Simply read through the below checklist that explains how to come up with solid goals for your mobile app:

  • Assess target audience who is going to use your app?

  • Gauge competitors

  • As to why should your customers download and use your app and what is the unique selling proposition you are offering

  •  Problem are you solving with your mobile app

  • What particular function should your mobile app perform

  • Results are you trying to achieve-after a week, after a month

From these, one should gain the following outputs:

  • Target audience 

  • Competitors surveyed

  • Must-have features/functionalities

  • Financial strategy

As a matter of fact, you’ll also need this information when you’re negotiating with a company for your mobile app development cost.


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About Neha Srivastava Freshman   Working In IT Solution

3 connections, 0 recommendations, 20 honor points.
Joined APSense since, September 24th, 2019, From Noida, India.

Created on Sep 27th 2019 00:34. Viewed 371 times.

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