Meir Ezra: The Honest Way to Get Rich
Meir Ezra --You can get
everything you want in life as long as you give others enough of what they
want. If you give nothing of value, you get nothing of value. Your method of
exchange determines your wealth.
The
type of exchange you use determines your financial success. Nothing else you do
has a greater impact on your income. L. Ron Hubbard outlines the four types of
exchange.
"1. First consider
a group which takes in money but does not deliver anything in exchange. This is
called rip-off." — L. Ron Hubbard
Examples
of this first condition of exchange:
—
You pay a $1,000 deposit for a new car. The dealer goes bankrupt. You get no
car and no refund.
—
A plumber loosens a pipe, shows you the "leak," tightens the fitting,
makes noise, charges you $159.
—
Someone in your office avoids doing work. Lots of excuses, lots of smoke
screen, no work, full pay.
This
first exchange condition is basically theft. The second exchange condition is
cheating.
"2. Second is the
condition of partial exchange. The group takes in orders or money for goods and
then delivers part of it or a corrupted version of what was ordered." — L.
Ron Hubbard
Examples:
—
County fair booth promises to show you a two-headed cow, but actually shows an
odd-looking skeleton.
—
The "$99 Dream Vacation Package" turns out to be a smelly motel room
by the freeway.
—
Instead of working, an employee reads a magazine, surfs the net or makes
personal calls while being paid.
"3. The third
condition is the exchange known, legally and in business practice, as `fair
exchange.' One takes in orders and money and delivers exactly what has been ordered."
— L. Ron Hubbard
Most
successful companies and individuals use this principle. Examples:
—
You pay for a dozen fresh eggs, you get a dozen fresh eggs.
—
A $10-per-hour employee works 40 hours of normal work and is paid $400.
—
You pay your power bill and get electricity.
"4. The fourth
condition of exchange is not common but could be called exchange in abundance.
Here one does not give two for one or free service but gives something more
valuable than money was received for." "This fourth principle above
is almost unknown in business or the arts. Yet it is the key to howling success
and expansion." — L. Ron Hubbard
Individuals
and businesses who use this fourth method of exchange flourish when others are
in trouble.
—
You pay an artist for a painting who then frames it for you at no extra charge.
—
You invest with a real-estate group expecting a 12% return each year and get
15% instead.
—
An employee not only does all of her own work, she trains a new employee, works
on her day off when another employee calls in sick and assumes new management
responsibilities without demanding more pay.
Employees
who give more than expected receive promotions, raises, bonuses and extra
benefits. Job security is excellent as they are valuable to the company.
Businesses
that exchange in abundance get more referrals than anyone. Investors are
anxious to buy its stock. Customer loyalty is guaranteed.
At
first, giving more than expected seems unfair. You give extra effort without
recognition. You add value to your work or products without anyone noticing.
Yet
eventually, you rise to the top. People like working with you above others.
Your company is selected above the competition. You earn a reputation of being
more than fair.
Instead
of trying to get more, work on giving more as your method of operation and see
what happens!
Comments