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A compelling introductory paragraph is crucial for hooking your reader. Within the first few sentences, the reader will evaluate whether your article is worth reading in its entirety. There are a number of ways to start an article, some of which include:
- Telling an anecdote.
- Using a quote from an interview subject.
- Starting with a statistic.
- Starting with straight facts of the story.
You can help your reader understand your topic more clearly by including graphics or other supplemental material.
- For example, you could include photographs, charts, or infographics to illustrate some of your points.
- You could also highlight or develop a major point more with a sidebar-type box. This is an extra bit of writing that delves more deeply into one aspect of the subject. For example, if you’re writing about your city’s film festival, you might include a sidebar write-up that highlights one of the films. These types of write-ups are usually short (50-75 words, depending on the publication outlet).
- Remember, these materials are supplemental. This means that your article should stand on its own. Your writing needs to be understandable, clear and focused without the help of charts, photographs or other graphics.

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