Latest Mobile Technologies that You Need for Gaining Momentum in Your Online Business

The current global mobile economy is $1.6 trillion and expected to reach $2 dollars by 2017. This decade has seen explosive growth in mobile technology and it is rapidly increasing each day. Such a massive growth has been due to implemented technology and up-gradation in internet facilities. Now a user doesn’t need to open a desktop or a laptop to access a website or his social media account. In-fact a great user shift has been recorded in handheld technologies, especially due to android technology. Android is an operating system that is made for mobile platform and is also known by the term Smartphone, this platform gives us the options to us connect, navigate, entertain etc. making it a perfect companion for every individual. Since there has been such increased user base in Android technology, an online business should always consider this thing as an opportunity. To grab more users and to convert them into customers an improved mobile oriented strategy is a must. 

Android Mobile App Development is the new business trend which is constantly catching up. Owning a business website isn’t sufficient now, if you want to grab more users and want to convert them to future customers then you must consider building android application. The android applications basically target mobile users by providing flexibility and ease of scrolling. In-fact giant E-commerce businesses are shifting their focus to mobile application instead of website, due to fact that it could be easily maintained and provides one-to-one connectivity with user.  Also the promotional campaigns are extremely smooth with mobile application; you could generate customer oriented notifications easily with least chances of your campaigns being ignored.

Practically there are various reasons why a business should invest in Android mobile application and some of those are –

·          Cost Efficient – Mobile application has better ROI compared to mobile website and other similar platforms. The cost effectiveness makes it brilliant thing to go for.

·          Connects new customers – Through this platform you could connect with millions of customers, since Android is most widely used mobile platform in the world. Android apps are also easily accessible and offer a pleasant on the go experience to the user.

·          Improved brand value – When you develop an Android app you could be sure of establishing an excellent brand value for your company. We all know that the success of a business is greatly dependent on how reachable it is in market and Android platform helps with that.

·          Visibility – By developing your own Android app you could reach more users and could convert them to your future customers. Android is the most used mobile platform across the world hence you could certainly get a high visibility through this deployment.

·          Continuous business – Android apps are highly efficient in bringing repetitive business through your previous customers. You could notify specific offers to your customers with just a notification letting you have higher chances of being noticed as opposed to a website.

Another important mobile business strategy includes creating a responsive website design. The design is known to provide optimal viewing experience on all devices be it desktop, laptop or handheld devices. To upscale your mobile business consult expert app development and responsive web design services.

Author Bio:- Shivangi Mishra is well known content writer. She has a lot of experience and has written many articles on the topic android mobile app development and responsive web design services