#Keywords and #Hashtags in Twitter Marketing
Maximize your Twitter SEO
We talked last night about twitter marketing, keywords and hashtags. I
noticed that some people don’t know what hashtags are and how to use them. When
you read the title you may wonder why I used ‘#’ in front of keywords and
hashtags and I am sure you saw it also in some tweets. When you tweet you can
use normal keywords and keywords with the hashtag. Using hashtags let people
find specific keywords and topics more easily. These hashtags are often misunderstood
by new twitter user.
What are Keywords?
I think we all know keywords and how to find specific keywords related to the article and blog with the Google keyword tool.
What are Hashtags?
‘#’ symbol
The # symbol is used in twitter to categorize topics and keywords. Hashtagged words in Tweets can be clicked and show you other Tweets related to that topic or keyword. Most times the hashtags stands at the end of a Tweet but you can put it at any place you want. I would recommend to use only two per Tweet. #Dont #Spam #around #with #hashtags and use only relevant keywords on your Tweet.
Example: Business meets social networks at #APSense http… (no space between hashtag and keyword!)
People can now search for #APSense and they are able to follow the
specific conversation. Let’s check now how it looks like. There are many tools
to help you with hashtags. Click on on PageTour for an example or click on APSense below to see the results.
I use Twubs to find #APSense <--
Short Links & URL’s
You already use a site to shorten your URL, right? Did you know you can use a keyword in your short URL? Especially for Twitter it is a great opportunity to brand your URL. Depending on the URL service you have one or two extra keywords.
Example: URL shortened with APSense (http://apsense.cc/c41347 - This article)
Add a slash and your related keyword at the end of the shortened URL you got. http://apsense.cc/c41347/Hashtags
You got another keyword in your Tweet. This can also be used in blogs or websites.
There are some URL shorten services where you can add any sub domain you want. Here we can add two keywords. When we have xshorturl.xx/123 we make it Hashtags.xshorturl.xx/123/What-are-Hashtags
Conclusion
You should use hashtags whenever you can but don’t spam or overdo it. Using right hashtags related to your Tweet and adding you short URL with a specific keyword will increase your SEO on Twitter and you achieve better results with your Twitter marketing.
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Comments (9)
Ashton Connor1
Internet Marketing Head
Very Informative, Thanks for Sharing.
Tanveer Hussain Baba...12
Journalist , OJC , E,Marketing
Thanks for sharing excellent info , its help to all newbies ,
zulkarnain s.3
Entreprenuer by Blogging
great info, thanks mr eckart
Marko S.11
Web Presence Provider
thanks, good article. I ussually used hashtags when I search something, but mostly used at my blip.fm/ilbis music station when I try to find a genre or musician or when I stream particular music...
Chris Coin11
Online Marketer, Crypto Earner
Don't forget that there is another place for a keyword in the link you tweet.
Nancy Radlinger10
Bringing Fun to TEland
yw - I had heard the term hash tags before but never found out what they were and how to use them - so will give them a try now - I even pinned it for you also lol
Chris Coin11
Online Marketer, Crypto Earner
Thank you Philippe and Nancy for the nice comment. :)
Nancy Radlinger10
Bringing Fun to TEland
Ohhhhhhhhhhhhh this is awesome and you did an excellent job - thank you, thank you - shared it all over :)
Philippe Moisan16
Tutorial videos, sci-fi writer
Awesome, Christian, thanks Radek for giving the link to the article :)