Key Functions of SEO and SMO Analyst Job

We are all aware of the concept of SEO which is known as Search Engine Optimization. It is a process by which a WebPages ranks high in the web search result. SMO is a relatively new concept and is known as Social Media Optimization. It is a process by which a company aims to make its products and utilities known to the general public by using Social media.

Social media optimization includes using social news; RSS feeds, bookmarking various sites, as well as video and blogging sites and social media sites

Skills Required By a Professional Willing To Join SMO

Some skills which can give him an edge over others in SMO are:

·         Passion for internet marketing along with outstanding ability to think and identify problems.

·         He should have an eye for details and should be clearly able to articulate thoughts and actions.

·         Organizational skill along with analytical skills

·         Self-motivation

Job Responsibility

·         A big part of SMO is still dependent of SEO concepts, which is why a SMO employee should know how to perform keyword research in co-ordination with the needs of the client.

·         Once his research is completed he should be able to formulate a clear strategy of providing recommendation in co-ordination with the SEO goals.

·         Along with SEO, he should help top create marketing content for the product which can be used for social media purposes. Additionally, he should also be able to implement link building campaigns in coordination with the client company.

·         A big portion of his job requires him to monitor the trends and developments in social media, internet and marketing industry. He should also monitor web analytics dashboard and other key reporting tools

The educational and age qualification for this post and various other job profiles vary depending upon the vastness and complexity of the work. Above all he should be a team player and should keep the team and management on the development of various projects.

 

http://www.kcoresysedu.in is a major provider of SMO and other courses related to web design, web master and web development in NCR region.  They help to provide practical knowledge and 100% job guarantee to all students.