Is Your App Earning Enough? Surefire Ways To Tap More Profit

by Rob Stephen getaprogrammer

This article explains for app businesses some of the groundbreaking methods to churn significant profits out of their app.

Getting an app for doing business online isn’t enough. The app owners need to find out ways to make the app earn enough money, by captivating the right audience. They need to work on strategies to sell an app, make it widely popular and get users flocking into the app store to download it. If you have made an app but still wondering how to scale up its popularity in the highly saturated app market, then you have stopped at the right article. This article post discusses some of the promising rules to make an app earn hefty profits by driving a great number of users.

Using more In-app purchases

In-app purchases are quite effective in raising the chances of an app’s profit and are found to account for about 70% of an app’s revenue. By letting users buy virtual stuff like bonus points, discount coupons through the app itself, the owner can increase the app’s use substantially.

Deploying subscription models

For apps that purely focus on finance, media and entertainment or any essential service, the subscription model is a great way to secure more revenue. If the users are bound to use the app to get their purpose served, then they will get it anyway, even if that cost them. So, in such case, payments or subscription charges on a monthly or annual basis is profitable for you.

Fetching more user ratings

Well, this is from the marketing perspective. The more positive ratings or good feedbacks an app gets in a store, the more will be its downloads. So, the owners need to push messages asking for ratings/reviews after a few sessions from the first-time users.

Try Freemium policy

In case an app offers some basic functionality, and the owner knows asking subscriptions initially will drive away the users, they can try the freemium policy. Under it, they only need to make some features of the app available to the users. To use the premium features of the app, they will need to subscribe. This is effective policy because studies show providing few restricted features to the users, make them curious about its complete functionality and tempt them to subscribe for more.

Gamify the app experience

To retain all the existing users for some secured profits, the app owner needs to make the users feel always that they are progressing in the app. This is why the idea of gamification comes to an app. The owner can allow users to build a personal profile, earn points in it., get rewards with every stage, win free benefits and so forth.

That was all! If you have an app running in the Play store or app store or want to build one, then try these proven strategies if you want it to stand up to your expectations with respect to profit.

Rob Stephen is one of the adept iOS app developer working at GetAProgrammer for 5 years, one of the visionary app development company based in Australia that delivers great app solutions to businesses no matter how complex it seems.