Indoor Outdoor LED Christmas Lighting Ideas

Light N Shine survey to identify the latest Christmas decorating trends. The research identified a number of key points, including new benchmarks that show more than half of Christmas consumers (57%) now prefer LED Christmas lights while 21% still prefer incandescent lights and 22% have no preference.

 

"Because LED Christmas lighting is the newer alternative to traditional incandescent lighting, the adoption rate has been relatively metered, especially in areas like specialized holiday lighting," says Jack Adam, director of marketing at Light N Shine. "Early-adopting enthusiasts helped propel the technology but what this finding signals is that LED Christmas rope lights are now mainstream enough where more than half of Christmas consumers prefer them. That's significant."

 

The "Consumer Views of Christmas Lights, Trees and Decorating Report" also identified that men and women have more distinct preferences when it comes to LED strip lights. Based on these new findings, 66% of men actually prefer LEDs — an overwhelming majority. However, in contrast, only 46% of women prefer LEDs.

 

A large percentage of women (31%) say they actually have no preference while 23% prefer the traditional incandescent Christmas lights. This illustrates that the LED vs. incandescent debate is more gender specific than once realized. There may be natural holiday lighting preferences between men and women depending on how the lights get used and who does the decorating. A major transition in decorative holiday lighting has been taking place over the last decade and it's notable that it has not been more equally embraced by both men and women.

 

Light N Shine is the most shopped online Christmas lights store in United Kingdom (UK) and routinely engages in customer research nationwide. 

 

Light N Shine was founded in 2015 and is the most shopped online LED Lighting store in UK featuring thousands of quality lights, trees, greenery and decor.