India Edible Oil Market is Expected to Grow $ 35.2 billion by 2025 | TechSci research

by mack nene TechSci Research

Increasing disposable income, growing population and shifting consumption preference towards branded oils to drive India edible oil market

According to recently released TechSci Research report, “India Edible Oil Market By Type, By Distribution Channel, By Region, By Company, Competition, Forecast & Opportunities, 2025”, edible oil products market in India is forecast to grow from around $ 21.5 billion in 2019 to $ 35.2 billion by 2025 due to growing consumption of branded edible oils and ditching ‘loose oil’ sold by the neighborhood grocery stores. The consumption of loose oil or which are not branded is expected to decline due to higher cholesterol content in them, which results in the bad quality of food. Increasing health consciousness coupled with expanding youth population across the country are also expected to augment consumption of edible oil until 2025.

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" India Edible Oil Market"

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The distribution channel of India edible oil market is categorized into modern grocery retail, traditional grocery retail, online retail, and direct/institutional sales. Traditional grocery retail accounted for the majority share in India edible oil market in 2019, followed by modern grocery retail. However, during the forecast period, the share of traditional grocery retail is expected to decline on account of increasing focus of companies to make their products reach through modern grocery retail and online retail channels. Urban areas remain the dominant consumption markets, however, deeper penetration in rural areas is expected to drive volume growth in the coming years.

In 2019, India edible oil market was dominated by the West region, followed by East, North and South regions. Major players operating in India edible oil market include Mother Dairy Fruit & Vegetable Pvt Ltd, Adani Wilmar Limited, Bunge India Pvt Ltd, Cargill India, Patanjali Ayurved Limited, Emami Agrotech Ltd. And Agro Tech Foods Limited. In 2019, Adani Wilmar Limited held the largest market share in the country’s edible oil market, and the company is expected to continue its dominance through 2025. Leading players are focusing on expanding their edible oil product portfolios to maintain sustainable growth in the market. The companies are also expanding their distribution reach to further penetrate the market.

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“India edible oil market is expected to grow at a steady pace due to the rising awareness regarding a healthy lifestyle and growing popularity of healthy edible oils. All in all, it looks like that companies will no longer be able to rest on their laurels in the future as consumers are becoming increasingly demanding and choosing the products that support their personal health planning. Adults and young adults are the primary buyers of edible oil, and consequently, they are the target consumer segments for the major players operating in the market.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

Edible oil market in India is projected to grow from around $ 21.5 billion in 2019 to $ 35.2 billion by 2025 due to increasing disposable income and rising consumer awareness about healthy lifestyle & wellness. Moreover, strong marketing activities by leading edible oil brands, changing tastes and preferences of consumers, expanding population, and shifting consumption pattern towards branded oils is leading to rising consumption of edible oils in the country.

Surging penetration of processed foods is expected to continue driving consumption of edible oils in the country. In 2019, Soya oil accounted for more than one-third of the market share in India edible oil market. The other leading oil types include Mustard oil, Palm oil and Sunflower oil. Olive oil segment continues to gain market traction in India, however, the product’s share stood at just around 1% in 2019.

West India dominated the country’s edible oil market in 2019, and the region is expected to maintain its dominance during the forecast period. East and West regions also account for a significant market share, with the South region grabbing the smallest market pie. Some of the major players operating in India edible oil market include Adani Wilmar Limited (Fortune), Mother Dairy Fruit & Vegetable Pvt Ltd (Dhara), Cargill India (Nature Fresh, Gemini), Patanjali Ayurved Limited (Patanjali), Emami Agrotech Ltd. (Emami Healthy & Tasty and Himani Best Choice) and others.

Years considered for this report:

Historical Years: 2015-2019

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2020–2025

Objective of the Study:

· To analyze and forecast the market size of India edible oil products market

· To classify and forecast India edible oil products market based on type, by distribution channel and regional distribution

· To identify drivers and challenges for India edible oil products market

· To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in India edible oil market

· To conduct pricing analysis for India edible oil market

· To identify and analyze the profile of leading players involved in the India edible oil products market

“India Edible Oil Market By Type, By Distribution Channel, By Region, Competition Forecast & Opportunities, 2025” has evaluated the future growth potential of India Edible Oil market and provides statistics and information on market structure, consumer behaviour and trends. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment evaluation. Besides, the report also identifies and analyses the emerging trends along with essential drivers, challenges and opportunities available in India Edible Oil Market.

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