Increase Connections By Taking This Online Video Course On Influencer Marketing

by PRC Agency PR

In business, what you know matters just as much as who you know. To maximize your startup’s visibility, IdeaPros has a video on networking with influencers.

“Winning Strategies for Influencers” tackles the strategic importance of influencer marketing and the types of influencers you will encounter. More importantly, it provides a six-step process designed to nurture ties with influencers who are relevant to your venture’s target audience.

Learn more by visiting https://www.ideapros.com

Tessa Ashford, director of marketing and host of the webinar, notes that endorsement by an influencer lends credibility to your startup, which can be helpful if you offer novel products or services. If you’re looking for an inexpensive way to market your offerings, then you need to be familiar with this method of marketing.

Ashford says: “This skills gap is the reason we created this training video. With the tactics we discuss, you can launch successful influencer campaigns without retaining PR or advertising agencies — a hefty cost for any bootstrapped venture. Influencer marketing is something that all forward-thinking entrepreneurs should have in their toolkit.”

THE POWER OF INFLUENCE

Influencer marketing is essentially word-of-mouth amplified through online platforms. The goodwill it engenders is supported by numbers: 37% of consumers trust influences more than brands. Leveraging this trust also translated to business results, with companies earning $5.20 for every dollar spent on influencer marketing.

Ashford notes, however, that influencer marketing can only be successful if you do it correctly.

As such, she highlights the importance of doing research before connecting with influencers. In a similar vein, you should also be clear about what objective an influencer can help you achieve (such as increased brand awareness or higher sales). Likewise, you should pay close attention to the size of their reach because the bigger the following, the higher the rate influencers will charge.

ABOUT IDEAPROS

Beyond giving trusted business advice, IdeaPros provides startup founders with the tools they need to challenge their industry’s status quo. Its broad-ranging expertise includes marketing, strategy, product development, manufacturing, and operations. The consultancy is headed by Fred Cary, a successful entrepreneur who has created ventures that generate billions of dollars in revenue.

Influencer marketing can give your startup a much-needed boost. So what are you waiting for? Watch IdeaPros’ training video today!

And if you need hands-on business coaching, just register at https://www.ideapros.com/start-now

IdeaPros 99 Wall Street, Suite 3775, New York, New York 10005, United States Website https://www.ideapros.com/ Phone +1-858-299-5828

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Created on Jan 30th 2023 16:02. Viewed 136 times.

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