Improve Your Website’s SEO In Under An Hour- Here’s How?

Posted by verve logic
6
Tech Innovation
Mar 31, 2017
101 Views

When you begin with your business in any industry, the first and initial step you take is designing a website for your company to make it visible online.  Creating a website tends to drive a number of people to your business and converting them into prospective leads. Thus, to make your business earn success you need to make it capable enough to come up high on search engine listings with the help of ‘Search Engine Optimization’. The prominent search engines like Google and Bing should be your top priorities. Search engine optimization is the master key to help your website to get a listing in the top results of search engines.


The professionals of the SEO company in Calgary suggests the newcomers in the SEO industry use free SEO tools available or offered by various websites to learn and understand about this technique. Apart from this tool, there are many such steps that can help you boost your website that too within an hour. Let’s have a look:


  • Choose the right URL

URL or the domain name is the web address people use to visit your website. It is the web name of your website that Google knows you from. It is a storefront door or a showcase that a visitor looks at first when they visit your website. Google also considers looking at your website to know and understand about your company. The ideal domain name should always have the company’s name included in it and further the important keywords or phrases like ‘best SEO company’ or ‘SEO services company’ are added. The URL should be clean, crisp and memorable for the visitor so that he can easily come back to your website.


  • Create Titles and Descriptions for Each Page

The SEO professionals suggest that you should create a unique title and description to each web page of your website because Google uses these two things to determine your website’s rank in search engine listings. These descriptions are inclusive of targeted keywords and phrases that describe your business missions and visions accurately.


  • Utilise Anchor Text

Anchor text is the text that helps a visitor to click on it to jump to another web page for related information. Anchor texts are considered as one of the most important factors that help a website to get high ranks in search engines. The anchor text may be linked with either one of your web pages or any other page on the internet. But, make sure that you avoid excessive linking.  


  • Add Alt Text To All Images

Alt text is referred to the caption that explains the image in just a few words. The google and other search engines consider referring to ‘alt text’ to know and understand about the images that are present on the website. It is the concise description that explains an image very well. The description should include the name of the business and the targeted keyword so as to make it easy for the search engines to effectively understand your business.  
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