How to sell more with a great product image for your e-commerce website?

by Global Photo Edit Professional Photo Retouching

Attach many pictures

Including as many images as possible for your product from various aspects would support your buyers to fully visualize and get satisfaction from the product, as if they were handling it in a physical shop.

 

Generate high-quality images by Shadow Effect Online services

 

Customers tend to shop around for the most desirable deal and so the key to winning the sale is having unique, quality product photos for eCommerce websites that are shot from various angles and attached to multiple images. 

 

This is especially necessary when your product has no visible price and service difference from your competitors. You may avail of the services of a professional photo editing company such as Global Photo Edit.

 

Change product image on hover 

 

Try attaching a hover effect to product images on your e-commerce homepage. When a customer runs or hovers the cursor over a product, the image will adjust to show either the next image in the list or the image configured in the administration panel for description.

 

Show product-in-use images

 

Detailed product images for websites are necessary, however, they should be placed in everyday and common situations to expose their function. In other words, display what the product is actually used for in your image.

 

For example, headphones are worn on heads to listen to music, not bought to be dropped on glossy white surfaces or projected in a way that is not relevant to the actual use. You can use a photo of a model wearing headphones as a product image for an eCommerce website. 

 

Use video when possible

 

When buyers do shopping online, certain shopping experiences and activities are limited. Businesses always have to come up with innovative and creative ways for customers to explore products so that they stop for a while and stare at your product to know more.

 

Pay attention to colour psychology

 

Since colour is a crucial determinant in the visual appearance of products as well as in brand recognition, colour psychology has become vital to eCommerce brands. 

 

Up-to-date work in marketing has confirmed that colour can be used to express brand personality. Use a colour that does not camouflage your products. Always use bright colours that are appealing and express happy and light aspects of life. You may use colour to illustrate product size, shape, colour, or product instructions, utilizing photos of people on landing pages regularly boosts conversions. 

 

Catching actual, live humans in your product photos is considered one of the most effective product image tips to get more sales. It not only offers shoppers a sense of scale but also represents your target audience and never discriminates on your product branding in terms of caste, colour or creed.

 

Conclusion:

 

Target audience according to their need, purchasing power as well as get to know what type and of what age group of people prefer your products the most and then promote it using images. CAUSE ITS THE ERA OF WHAT YOU SEE IS WHAT YOU GET!  

 

If you require any e-commerce photo editing service or Shadow Effect Online services, contact Global Photo Edit. 

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Created on Dec 7th 2022 22:35. Viewed 126 times.

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