How to Deal with Rude Jewelry Customers?

Creating a large customer pool is the motto of all the imitation jewellery wholesalers. For a business to run smoothly and prosper it must have recurring orders from the old customers. Today the competition is the market is so high, every day a new jewelry brand is launched. Without a proper marketing strategy, the success of a wholesale fashion jewelry label is a matter of luck. To run a business without any legal issues your number one priority should be defining protocols for handling the customer complaints. If your customers are always pleased with your collection, it doesn’t mean you should forget about the difficult ones.

What will you do if a buyer wants to return jewelry pieces the other day because they damaged it on the way? Unless you have clicked pictures of all the products before handling the bulk order, the problem is unsolvable. 

Be farsighted and read on the below tips to handle loud customers -

1. Show Empathy - Most of the buyers get agitated when the imitation jewellery wholesalers aren't taking their complaints seriously. Give your full attention to the ordeal a customer is narrating. Your body language can show a lack of concern. Looking away from them, standing with folded hands and not answering their queries is definitely going to make them angrier. Engage in the conversation by occasionally giving input, good eye contact, and an open body gesture. Maintain a good distance between you and the buyer; you should never invade the personal space of the customer. Do the needful for them.

2. Strictly Follow Your Policies - If the person in question is one of your biggest customers, you will certainly make efforts to win him. Be wary when you are trying to compensate for a customer's loss. You should never bend your own rules to gain a buyer’s loyalty back. It might have severe consequences. At some point, the other buyers of your wholesale fashion jewelry will demand the same perks you offered to this rude customer. It results in more low profits leads, reducing your business’ growth. If you still feel the need to provide a service/ product in exchange for the previous sales, ask the customer to sign a non-disclosure document.

3. Making Promises You Can’t Keep - In order to calm them down you might fall into a trap of delivering an order which isn’t healthy for your business. Oftentimes you might decide on providing customers special offers and discounts for future sales. It isn’t solving the issues but making it bigger. Before uttering a word think twice.

You can give them the manufacturer's details and a replacement form for directly claiming the products that were defective. Help them in filing the complaint and the paperwork. They would appreciate your assistance.

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