HOW TO BUILD SUCCESSFUL BEAUTY BUSINESS DURING PANDEMIC?

by Sara I. Independent Entrepreneur

We’re all spending a LOT of time at home and worrying about what’s happening with work. Tough times.
When will things go back to normal and if they aren´t what is my next move?
There are so many unknowns, and we seem to have a lot of time on our hands to think and worry.
And trust me, I know that it’s a hard time to get stuff done. We’re mentally tired. We’re feeling defeated and off of our game.
it is tough to find motivation right now.

I want to share with you 2 things you can do for your beauty business marketing right now to create assets and build crucial tools that will help you grow in the future when life goes back to normal.

1. Grow your email list and communicate with them more often.
(Growing your email list and maintaining a constant connection with your clients during shutdown and afterwards is a HUGE asset for your business).

2. Create a solid piece of educational content about your services and expertise.
What does that mean? Introduce yourself! Chat with the camera that teaches something central to what you do:
-How certain products or ingredients work
-How to braid your own hair
-How to make face masks at home
-Show a bit of what you do
-Tell them what makes you special!

~Sara~