How Is XPay Life expanding the bill payment sector to rural India through Innovation

The bill payment sector in India has gone through a metamorphosis in the last few years. What once was a cumbersome process to pay bills with tortoise-paced queues and chaotic counters has been now replaced by digital payments. All the billers, aggregators/service providers, Regulatory units, banks, agent institutions, and customers are now under the same umbrella through the Bharat Bill Payment System owned by Reserve Bank Of India.

XIPHIAS XPay Life Pvt Ltd is a bill payment service provider with a gamut of services like mobile application, website, bill payment kiosk, POS machines, and Mobile Vans. The online channels of application which are adaptable with both Android and iOS devices are catering to the ubiquitous factor needed for the customers. The website is user-friendly and provides easy navigation for the bill payment process and also built on the most secure technology of blockchain hence XPay Life is called the Best electricity bill payment app and website.

According to the Google BCG report, 80% of rural India highly depends on the cash for making any financial transaction. Hence the smartphones and other online bill payment options seem overwhelming to the rural mass. Even though according to the Saubhagya Yojna, the government is supplying electricity to even the remotest villages but bill collection os a problem hence the bill payment kiosk is accepting cash and making the process digital. Hence easing the digital payment. landline bill payment kiosk can be used to pay landline bills through the bill payment kiosk.

The POS machines by XPay Life also facilitates bill payment with which the merchants and agents can carry POS machines and aid in door-to-door bill collection or a bill payment can be processed by the grocery store owner as well. Airtel DTH Recharge can be made through the POS machines with payment modes using the cash( handing it to the POS machine operator, credit/debit cards)

Mobile Vans are exclusively deployed in the remote villages to include them in the digital realm by placing the bill payment kiosk in the van along with mini-ATMs and a vending machine. These vans will visit the villages when the footfall is high, for eg during the village markets and fares. The vending machines dispense free sanitary pads and condoms after each transaction, thus creating awareness regarding the hygiene and family planning. BSNL postpaid bill payment can be made through the Mobile Vans and XPay Life is the only company providing these diverse options after contextually analyzing the customer behavior of India.