How Facebook And Twitter Help Celebrities Build Better Public Images

by Imanuel Jannah Web Designer, Web Master, Web Content Expert.

Presently, Facebook and Twitter are the most popular social networking sites in the world. Do you know these two social networking sites have added new dimensions to the way celebrities communicate with their fans?

Let us note that the rise in the popularity of Facebook and Twitter have opened up new means of communication between celebrities and their audiences. They have become major channels through which celebrities gather feedback concerning their action, inaction, issues, and brand. Also, the two social networks have allowed rumors to spread faster and more frequently than ever before. These days, celebrities use these social networking sites to fight back at critics.

If you have a Facebook or Twitter account, it is possible you are following, at least, a few of your favorite celebrities. The popular ones among them are sophisticated users of these two sites, especially for building their public images and for keeping their public images trendy. One of the greatest ways they go about achieving this is by getting closer to their fans. Through Facebook and Twitter, celebrities get a chance to talk to their fans directly. Other common ways celebrities use the two social networks for building better public images include tweeting daily, sharing photos regularly, and updating their status frequently. Through these activities, celebrities keep themselves in the public eye.

Sometimes, celebrities that are falling out of favor with their fans use the social media to comment on topical issues of the day that have great consequences on the lives of their fans. This way they make themselves more relevant to their societies and regain the spotlight.

Some who have committed some sort of indecency in the public sphere will often use Facebook or Twitter to apologize, explain themselves and sometimes make up for their sins.

Through the most popular social networking sites in the world, a lot of celebrities have cultivated new contacts that have helped attach their names to worthwhile causes and special events. More importantly, celebrities use Facebook and Twitter to actively and consistently craft their public profiles in a positive or accurate light. Most of them use these sites to depict an idealized self or identity that may not necessarily be part of them. This is an act of impression management that helps them distinguish themselves from those other people.

Finally, celebrities, being brands unto themselves, often have outside sources of income. Apart from using social media to promote their public images, They also utilize Facebook and Twitter to make real money by sharing ideas that keep them in the spotlight.

Thank you for reading this post.

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