Guidelines to choose the right video production company

Choosing the right video production company involves a lot of aspects and steps in view of the fact that every video project is a real partnership between client and Production Company and there are many important elements to consider.

Considering your own personal company agenda and objectives you want to meet with the video go through the following check list to accomplish and align your company requirements.

1. Establish a clear goal - Be it your objectives, budget range, audience the video is targeted to - To sell a product? Company promotional/brand videos or corporate event filming? To educate customers? Client and customer testimonial videos? To train line workers? To inform shareholders? Video role play (actors or animation)? To motivate and inspire employees? Explainer videos? To entertain?

2. Research and some more research - Get on your nearest available internet source and find out the companies into video production, get to know the USP's of each video production company. You may want to check with your business colleagues, people who may have used such a video in their business, and of course Social Media to know the most happening, trending and liked videos within your business core.

3. Delivery options - Will the program stream online? Will it be broadcast on a network or on cable? DVDs? Will it be presented at a trade show? On social media? On company website? At annual company meeting or conference?

4.Filter Companies based on Research - Talk, meet and get to know more when choosing a digital media agency when it comes to producing video content; chances are you may learn and come across a lot of new things, techniques and procedures which you may completely be unaware about and may want to look into those areas. Moreover, watch their YouTube Channel to select good video production company

5. Aim to set budgets and details of the kind of video - It'so the right balance of quality and price that you need to aim for. Look for the kind of of work the company has done, if possible with some sort of testimonial from past or existing clients. Have an understanding and idea of their clients list. Does the video production company publish its prices? Ask for their portfolio.

Analyze the kind of video you may require, 2D, 3D, live shoot OR a mix of these with new technology. Share references of links you may want your video to look and feel like. Get several quotes, consider the prices along with the quality of their past projects. The company that conveys the impression is the best bet you should choose.

6. Company culture and creatives - Is the creative treatment attuned to your culture? Does your company culture fit in with the video you're trying to make? Decide on what goes IN and what goes OUT of the video. Get into the best level of creativity, passion and fresh ideas when deciding with your digital video production company. Find out if the production company's work is truly unique and stands out from the pack Do they share similar philosophies when it comes to doing business?

7. Decide on the script and production quality - Once the corporate video proposal is agreed, based on the aspects of budget, kind of video and other features the pre-production planning includes corporate video script story boarding and writing. Video production includes product or location filming with the camera crew, director, actors or presenters. Post-production and video editing involves editing of the recorded and filmed footage and may include recording an audio voice over, graphics, background music, soundtrack composition or a music score along with 2D/3D animation sequences to complete the video. The whole process to understand if the videos look and sound professional?

8. How about Video ownership? - Boring, technical stuff but hey important to get this one sorted! Having a copyright ownership of your video will enable you to distribute to multiple channels without further costs incurred by the video production company or production team. The more channels it's hosted on, the more chance it has of being viewed by more people.

By thinking through these questions and pointers before deciding on a media production company in Bangalore, India, you may save yourself loads of time, money, and strategic ideation and planning process. The company you select may end up turning into a long-term creative and digital partner, so ask the right questions and do the necessary legwork up-front.