Google Panda

Posted by Aly Jones
1
Sep 12, 2013
587 Views
What is Google Panda?

Those people who deal with blogging and search engine optimization must be aware with the Google panda and Google penguin update. This is not the new thing for them. Since the introduction of these two updates there has always been a strong buzz how to achieve good results implementing SEO strategy. Google introduced Panda in the year 2011 due to the change in the procedure of algorithms. The main objective of Google Panda Update is to keep low quality content sites away from top ranking and replacing their position from the actual ones, i.e. those sites having quality content.

Consequences of Google Panda Update

As a result of this update many of the websites having low content and huge amount of advertisements experience a steep decline in their rankings. The websites that do not have quality content on their website might have fallen down and their business is on risk.

Should I get worried?

If you have thoughts to enhance your website, then you should be worried. Low quality content on your website might be harmful. Even if you have noticed a fall in the traffic towards your website then it is the time to react on it and show your concern towards your business. If you need to check the traffic you can make use of Google Analytic tool this will help you in getting the information in brief. You can see how the traffic is influenced before and after the Panda Update.

Google Panda target your website on many features:
•    Thin content
•    Loads of advertisement on the pages of the website.
•    Whether the pages of the website are designed properly or not.
•    Whether the website has been updated or not in a short duration?
•    Whether the pages of the website have been indexed properly or not?

You need to take care of above features and one has to keep on updating the website on a short time period.
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How one can survive from Panda Updates?


You can be survived from the Panda Update of Google but the main thing that you need to follow to pass through Google search algorithm is:
•    Most importantly you need to get rid of the thin or low quality content. Content is the king in today’s scenario. The low content in any of the pages of the website would result into penalty from the Panda and your entire domain would suffer. The only option left with you is to either update the content or get the penalty.
•    You can enhance the quality and provide better results to the users so that your content would be appreciated by the users and results in increment of traffic.
•    Take a look on the broken links. The viewers got irritated watching the broken links. You can use efficient tool to fix these links.
•    One should be smart enough in managing the Meta description as Google quickly finds out the duplicity.
•    One should not place many advertisements on the website as Google has the authority to penalize the website. Even with the increase in the advertisements the user might distract from the path and ultimately you will suffer.
•    You should categorize the content this will appear good on the website and yield good results.

 These aspects should have been taken in consideration if you want your website to rank in the search engines. To get these things implemented you can hire a search engine optimization professional, they will help you in understanding each and every aspect in detailed manner. Following these updates is very important and if you are a businessman, then you must follow these to get more and more traffic towards your website. To know more details about SEO you can contact to DPFOC SEO Calgary. Panda updates from Google changes frequently and this might have a drastic impact on your business therefore you need to start putting your effort to get the best results.

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