Articles

Get Branded News On Bloomberg: Build Brand Awareness & Recognition In Swansea

by PRC Agency PR

Let me ask you a quick question - if you're browsing the internet and you see two links that have nearly identical headlines and summaries, except one is for a random website you've never heard of, and one is for Bloomberg.

Which one do you click?

It's a no-brainer, right? Anyone with even an ounce of sense is going to click the Bloomberg link because they're a respected, trusted, global media source - and the other page is just some random internet junk.

Now, here's the rub - you can't just go out and publish your marketing content on Bloomberg, I tried, and they said no quite firmly. So how can you get your brand noticed?

I found the solution, and it's a new strategy from Yap Digital Marketing, that does exactly what I couldn't. It gets your content published on high-authority news sites that people really trust, including Bloomberg.

If you want to get all the details straight from the source, just check out their website, it's https://yap-digital.co.uk/

Here's the thing, while it is not unusual for companies to generate digital content for marketing, this content usually ends up on the brand’s website, social media sites, and marketing services. It's not a bad start - but it's no Bloomberg.

Now, compare that to this service from Yap Digital Marketing, which can help your brands reach an audience of more than 55 million readers, using trusted news and media sites.

I think the winner is clear, the only questions are, how does it work - and how can you get your content there?

Well, technically speaking, you could get your content published by Bloomberg yourself - but it's unlikely at best. They get a lot of submissions, and most of them don't even meet their criteria. That's why I like to work through Yap Digital Media, because they know the editors and the criteria, so your marketing content is practically guaranteed to pass the censors.

It's not just the Bloomberg name you're getting either. With this technique, you can increase the chances of having branded content placed near the top of search engines, using Bloomberg’s high authority rating of 94/100. This rating is used by the search engine algorithms to determine which content is interesting, relevant, and noteworthy, so it can place that content near the top of the results.

Yap Digital Marketing uses connections with the Bloomberg editing team, and teams from several other major publications, to craft unique and engaging content about your brand, that meets the publication requirements. The coolest part though, is that news articles published using this technique are not considered advertisements, and that means you'll never have a “sponsored ad” banner next to your links in the search results.

You probably understand how beneficial this strategy can be by now, so let's talk for a minute about something else: how much work it takes.

At first, I was pretty sure I was going to have to give up running my business to be a full-time writer - but thankfully, they set me straight on that.

Although you will be encouraged to provide suggestions for topics, locations, or products that you want to focus on, this branding strategy is offered as a “Done-For-You” service.

That means Yap Digital Marketing specialists will handle the entire process, including research, writing, search engine optimisation, and distribution with trusted news networks.

Easy, right?

Well, it is now that this whole pipeline has been developed, but let me tell you, it was a lot harder in the past. It's all thanks to Rhodri Jones, a specialist in brand growth marketing, lead generation, and public relations. Jones is also the founder of Yap Digital Marketing and works closely with each client to ensure that each piece of content meets their highest quality standards. If you want to learn more about Jones, just visit https://www.linkedin.com/in/rhodri-jones-853b5468/

This excerpt from the Yap Digital Marketing website explains it better than I can, “By putting together the right relationships, targeted content, and optimised content, it’s possible to secure the coveted visibility that comes from being published on Bloomberg.com. This can deliver immense public relations benefits for establishing your brand’s credibility and reach with such an influential readership.”

The long and short of it is simple. If you want to get your branded content placed in the top spots, from trusted sources with no "sponsored ad" banners, then Yap Digital Marketing is what you've been waiting for.

Don't take my word for it though, visit


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About PRC Agency Committed Deluxe  PR

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Joined APSense since, July 1st, 2015, From Portland, United States.

Created on Sep 25th 2023 04:10. Viewed 61 times.

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