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SEO stands for Search Engine Optimization. SEO helps you to rank as high as possible on search engine result pages (SERPs). There will be more traffic on your site if you have a high rank on search engines like Google/Yahoo/Bing etc.

                

There are two components of search engine optimization which are given below:

·         On Page SEO

·         Off Page SEO

 

 

On page SEO

 

Techniques applied ON the website for the purpose of getting high rank of your website pages

 

On page SEO Techniques:-

·         Quality Fresh Content

·         Meta [Page] Title [50-60 characters]

·         Meta Description [between 150-160 characters]

·         Text Formatting [H1, H2, etc]

·         Perfect URL formation

·         Image optimization [image size, perfect name use ALT tag]

·         Internal Links

·         Robot.txt

·         Sitemap.xml

 

 

 

 

Off page SEO

 

Techniques applied OFF the website for the purpose of getting high rank of your website pages i.e.

 

Off page SEO Techniques:-

·         Search Engine Submission

·         Social Bookmarking

·         Directory Submission

·         Classified Ad posting

·         Blog Posting

·         Blog Commenting

·         Article Posting

·         Forum Posting

·         Press Release

·         RSS Feed

·         Document Sharing

·         Info Graphic

·         Video Sharing