Enhance Effectiveness of Marketing with Google Tools

Google Webmaster Tools:

URL: www.google.com/webmasters/tools/

You can get detailed reports about your page’s visibility on Google with the help of Google Webmaster Tools. If you want to start this out then simply you just have to add and verify your website and you will start to see information right away.

Google Analytics:

URL: http://www.google.com/analytics/

An enterprise-class web analytics solution ‘Google Analytics’ gives you rich insights into your website traffic and marketing effectiveness. It has various features like flexible and easy to use enables you to see and analyze your traffic data in an entirely new way. You are prepare to write better targeted ads, strengthen your marketing initiatives and create higher converting websites.

Google Website Optimizer:

URL: www.google.com/websiteoptimizer

Now, you can enhance the value of your existing websites as well as traffic with Google’s free website testing and optimization tool. You are able to boost revenue and ROI very easily as well as quickly with the help of website optimizer to test and optimize the site’s content and design.

Google Zeitgeist:

URL: www.google.com/zeitgeist

Most of people are searching for snapshot on Google and Google Zeitgeist is the thing for which people are looking as it is completely interesting way to people-watch. As we all know that Google is one of the most used search engines on the Web and it is a great way to get some behind the scenes data and statistics on what people are searching for.

Google Trends:

URL: www.google.com/trends

Google Trends reflects what keywords people are searching for on a daily basis.

Google Insights for Search:

URL: www.google.com/insights/search

You can also compare search volume patterns around specific regions, categories, properties, time frames with Google Insights for Search.

Google Traffic Estimator:

URL: https://adwords.google.com/select/TrafficEstimatorSandbox

With Google’s Traffic Estimator, it is also easy for you to get an idea about how much a new campaign is likely to spend once it is launched.

Google Keyword Tool:

URL: https://adwords.google.com/select/KeywordToolExternal

In order to see what related word searches your ad will show on, you just have to enter one keyword or phrase per line.

Google Ad Planner:

URL: https://www.google.com/adplanner/

At Google Ad Planner Help Center, you are able to get tips as well as tutorials on using Ad Planner and other answers to frequently asked questions.

Google bookmarking:

URL: www.google.com/bookmarks

With Google Bookmarking, you can bookmark your websites and can access those bookmarks on any computer and use lists to share them with friends.

Google readers:

URL: www.google.com/reader

You can read them in one place with Google Reader where keeping up with your favorite websites is as easy as checking your email.

Google alerts:

URL: www.google.com/alerts

Google Alerts are the latest and relevant updates of Google results that based on your choice of query or topic.

Google news:

URL: http://news.google.com/

Google News offers latest and aggregated headlines and search engines of several of the world’s news sources.

Google buzz:

URL: www.google.com/buzz

With Google Buzz, you can start conversations about the things which you get interesting. You can share pictures, updates, videos and much more with your friends.

Google profile:

URL: https://profiles.google.com

You can decide what the world looks when it searches for you. You can show the information for which you care and you can also make it easy for visitors to get to know about you.

Google places:

URL: www.google.com/places/

Google Places is best for businesses to get your business found on local search results on both Google search and Google Maps.

Google +1 button:

URL: www.google.com/+1/button

Now, Google+1 button is simple and short for you if you want to publicly give something your stamp of approval like “this is pretty cool” or “you should check this out.”

Google Correlate:

URL: http://correlate.googlelabs.com

Google Correlate gets search patterns that correspond with real-world trends.

Google website speed check:

URL: http://pagespeed.googlelabs.com/

With Google website speed check, you can evaluate the performance of web pages and get suggestions on how to enhance them.

Google URL shorter:

URL: http://goo.gl

Google Products using Google URL shortner at goo.gl to create short URLs which can be easily shared, emailed and tweeted to friends.

Feed Burner:

URL: http://feedburner.google.com

For Blogs and RSS feed, FeedBurner offers media distribution and audience engagement services.

Above are useful tools for intenet mareking and it plays vital role for analyzing your site in a good manner. As SEO perspective some of the tools are very effective.

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