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Different online grocery business model references
by Sapan Bhardwaj Marketing is about creating business opportunityDifferent Online Grocery Business Models
Nature's Basket:-
Godrej Nature’s Basket is the retail venture of Godrej Group and is today India’s foremost retail destination for fine foods from across the world. Started in 2005 as a single fresh food store, they have today morphed into a 36-store chain of premium gourmet stores strategically located at high street locations in Mumbai, Delhi/NCR, Pune, Hyderabad and Bangalore.
With the growing palate preference of the Indian consumers, they are ready to embrace sophisticated and exotic tastes from around the world.
http://www.naturesbasket.co.in/
- They have linked their Online Grocery website & Mobile apps with the physical stores for online orders. So, we can say that business model is omnichannel Business models.
- To provide a brighter customer experience with an assortment of the finest local and international foods and highest level of service
- Tesco, sainbury’s, Morrisons have similar business models.
BigBasket:-
Bigbasket.com they believe in being smart, quick & efficient making for grocery shopping, It helps in removing hassles of going down to the grocery store and long queues for billing etc. Shopper can browse through their varied range of products at bigbasket.com, order them and get them to be delivered at your own convenient time slot.
The Bigbasket Business model is an Inventory based business model where they set their own warehouses & for all non-perishable products they directly purchase inventory from manufacturers.
For all perishable products, they follow just in time inventory strategy where they tie up with farmers & suppliers to reduce the wastage & it also helps in reducing inventory cost.
Investment raised: $ 246.76 Million
Ocado.com
Ocado is a public limited company in UK Stock exchange & is voted as a Best online supermarket in UK Since 2010.
Ocado Ltd. operates as an online grocery retailer. The company offers fruits and nuts, wine, vegetables, grocery and household items, milk, eggs, and fish and seafood. It also provides meals, desserts, drinks, cupboards, gifts, household products, flowers, toiletries, pet care products, and child and baby products.
The Business model is an Inventory based business model where they set their own warehouses & of all non-perishable products they directly purchase inventory from manufacturers.
For all perishable products, they follow just in time inventory strategy where they tie up with farmers & suppliers to reduce the wastage & it also helps in reducing inventory cost.
MySuperMarket.co.uk
MySupermarket is an independent shopping and comparison website for groceries in the United Kingdom. It enables users to compare prices across 14 stores. The mySupermarket website claims to be able to cut a weekly shopping bill in the UK by up to 30%. Stores include Tesco, Asda, Sainsbury’s, Ocado, Waitrose, Morrisons, Aldi, Superdrug, Amazon, Boots UK, Poundworld, Poundland, Iceland and Marks and Spencers. ZopNow runs on the same business model in India.
Instacart
Instacart is an on-demand grocery delivery platform facilitating doorstep deliveries of groceries and other home essentials in major cities of USA. Basically what they do is Tie-ups with existing supermarkets, Willing part time workers and their cars for grocery delivery, No warehouses, No shiny delivery trucks etc.
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About Sapan Bhardwaj 
Marketing is about creating business opportunity
233 connections, 5 recommendations, 866 honor points.Joined APSense since, January 9th, 2017, From Chandigarh, India.
Created on Dec 31st 1969 18:00. Viewed 0 times.
I have found another app that fulfill all my breakfast needs. The name is Doodhwala and the website is doodhwala.net
So far the service is top notch. Can you review about the same?
Sep 26th 2017 04:34