Difference between selling and direct selling

by Angel Smith Seo Specialist

To sell any good, service or product online you need to develop a proper strategy for that, a strategy that will work, a strategy that will convince the customer to buy it. Since online selling has increased a lot there are different approach marketer takes to target the customers and the ones that get the most success are called the real marketing guru. So if you look at the marketers that sell something effectively you will notice their strategy is effective and their approach to the customers is something that is making them special.

The biggest flaw I always notice what marketers do is they are trying to sell product or service on start and are following the wrong principle called direct selling. Let’s talk about this in more detail.

For selling service online you create interactive content, content that impresses the customers and makes them commit to action. But how you should create content like that? How you should sell your service? It’s not that simple or difficult either but it only requires the right approach.

The best ways to sell service or product are not to sell anything directly but do an indirect approach which will first build the trust of your brand in the eyes of customers and then they will be able to buy or use your product or service.

https://neilpatel.com/ it’s a website of famous and top Noche marketer Neil Patel, what he did is he didn’t sell his marketing service to people, but he keeps teaching them things that will help him. He did this for not just a month but he did this for a long time like years and then once people were able to trust him they started buying his services.

https://johnnyvegasclub.com/las-vegas-strippers this company sell something different they are in adult business and deals with strippers but they selected the right approach they try to sell their service indirectly. The page link above is about Las Vegas strippers, however, they provide the service of strippers to the room but they didn’t discuss it at least not more than once or twice but what they did is they create an impressive content showing why it’s better to hire strippers. With this content what they are doing is they are building trust and once the trust is made customers will use your service.

Another great example is of http://www.blendtec.com Dr blend job was to promote a very difficult and boring niche of blenders and what he did is he created an effective video of blending almost everything and his videos get famous people started to love his blender and this company succeed. The takeout is they gone for indirect selling approach and it worked.

There are new ways of marketing coming day by day but do remember one thing Trust should be kept as a number one goal when doing marketing and if customers trust in you they will love you and surely put your company above others.