Customer Support Channels to Improve Your Business

by David Clark Content Producer

The need to give brilliant customer experiences has unquestionably never been as important as it is in present consumer-driven world. 


According to Bain & Company, a customer is multiple times more likely to take their business to a competitor if a problem they cause with your brand is service-related versus price-related. Considering how much time and money you put into acquiring these customers in the first place, guaranteeing they receive top-notch support when they need ought to be at the top of your priority list. 


The following legitimate you might ask is, what support channels should I be providing to my customers? Read on to learn about the best customer support channels, why consumers value these best practices, and even a couple tips on how to optimize them. 


1. Phone Support 


Phone support is ordinarily seen as a traditional support offering by most organizations. Apart from face-to-face interaction, phone support provides the most significant “human-element” into the support experience, as agents and customers are able to have a natural conversation, making it simpler for the specialist to read the feelings of the customer and reduce miscommunications. Less tech-savvy individuals may also pick to call an organization agent to avoid the trouble of having to exploring through a website or customer portal online. 

Be sure to train agents to consistently keep a positive tone when managing customers over the telephone in order to maximize the customer experience. Other tips for phone agents include making the discussions personalized by using the customer’s name, as well as refraining from over-using contents. 


2. Live Chat Support 


Live chat support is becoming a much more common offering in recent years on organization websites. Not only is it becoming more popular, however it is a very appealing support option in the minds of consumers. In fact, live chat support flaunts a 73% customer satisfaction level, higher than some other medium! Many of the benefits that customers experience when using chat support are related to the timely manner in which they can get support, just as their capacity to perform various tasks while receiving this support. 


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About David Clark Innovator   Content Producer

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Joined APSense since, June 28th, 2019, From Boston, United States.

Created on Oct 29th 2020 04:59. Viewed 176 times.


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