Confused about Choosing Dofollow or Nofollow? Find the Answer

by Harney Brayden Digital Marketing Expert

The terms “dofollow” and “nofollow” are epitomes of the whole concept of link building. Whether you want to make your career in SEO or need proficient SEO Adelaide services, getting a clear idea on whether to choose dofollow or nofollow for your website is the first challenge that you may confront.

The Best SEO Company in Adelaide believes in choosing a website or blogs with “nofollow” links as such links are beneficial to linkers and the linked website.

Simply, make sure to choose good links because a good link makes the whole experience better, whereas bad links can affect your website authority with Google. The search engine algorithm also works similarly to humans. How?

For example, if so many people visit the same store and say that they are good for some services, we believe in it. Conversely, if only defamed people visit any store and say it is a good place, we will not believe it.

The same applies to link building using dofollow and nofollow. As a bottom line, good websites have nofollow links.

What to include in case of choosing dofollow or nofollow link strategy?

Before you include any links to the website or a blog, it is necessary to know enough about dofollow and nofollow. An important step is to search out the website you want your content to include and also target you back as dofollow.

You need to make sure that they are relevant to the post and not just on the post because of the link. If you don’t ensure this, search engines may consider your post spam.

If you want to be on the top of the list, you should never ignore Google’s smart algorithm that can capture spammy links and websites too easily. The more posts you create the more Google rectifies whether you are a credible source or not.

If you don’t upload relevant information but you need a link then go only for nofollow links. Also, you need to ensure that ad links and other affiliates are not dofollow links.

To walk on a safer side, you need to add a nofollow tag with every link that you choose and not want to be followed back.

Precautions to follow while including external links to the blog or website:

Make sure to use the dofollow link, if you have a link to another website and want a search engine crawler to consider that you have linked to it. Such links are beneficial to let Google know about your website’s content. This is true as considering other sites is also important to highlight quality content.

As per the latest algorithm, Google favours content that is natural rather than keyword-stuffed or manipulated content that has a negative impact on readers.

Wrap up,

We hope you get all your answers in this guide. To get more insights, you need to connect with the best SEO Adelaide Company that can guide you about the whole process.