Colors In Your Logo Design Tells A Lot About You!!!by Basil Staples Manager
Colors are an essential factor in our life. Around us, there are millions of colors which we will be seeing in our day to day lives. Colors have the way we think, the actions we do, and the way we react. They can also irritate you as well as soothe your eyes as well. The colors are also called the perfect source of communication. When colors used in the right manner, they can convey any message 100% accurately. For instance, think about the traffic lights, red indicates 'stop,' yellow means 'get ready,' and green means 'go'.
Likewise, let us associate colors with business. Selecting the best for your business organization, which will be later used in business laters, products, and in your logo design. Graphic Design for any company is the most significant factor behind its success. Custom Logo is one of the essential tools in the brand recognition process. Though there are modern methods of marketing and branding such as email marketing, social media marketing, and digital marketing; Graphic Design Branding is one of the trending techniques of marketing and advertising.
The logo Design branding is nothing but incorporating your business' Graphic Design in branding strategy. The main advantage of logo design branding is, it helps your business to reach millions of people within the short span of time. Moreover, it also brings a storm of new customers to your company. Let's get back to the colors, the colors in the logo tells a lot about your business. Every color has its importance and identity. Below are some of the points which will explain the meaning and psychology of colors you have chosen for your business' logo.
The Complete Psychology Behind Colors Used In Your Company's Logo Design
1. Go Sophisticated with Black:
The black is mysterious and protective. To hide the vulnerabilities and flaws black is the perfect color to do the same. Black hides while white brings light colors to it. According to psychology, black is a type of color which helps you to show sophistication, strength, comfort, and seductive. Black is the perfect choice to demonstrate your professionalism.
2. Show Energy with Red:
Red is considered as one of the powerful and energetic colors. If used with proper caution, red can help you in triggering the powerful emotion of your brand quickly. Red creates a sense of urgency which is why it is useful with sales. Fast food sector uses red color because it encourages a person's appetite. The fast cars' owner also uses a red color because it increases the pulse rate of a person.
3. Spread Happiness with Yellow:
Yellow is the color which represents happiness, energy, intellect, and quickly catches the person's attention. This color develops a warming effect, triggers mental activity, and raise the muscles energy. To capture the eyes of the customer, yellow is a perfect choice.
Above were some of the standard colors used by logo designers to give the logo a unique and fresh look. If you have used any of the colors mentioned above, then it will convey the different type of message of your brand. Also, know Custom Logo Design is the wisest decision for being unbeatable in the market. For any business organization, Custom Logo acts as a face to the company.
Created on Feb 18th 2019 22:59. Viewed 533 times.