Cloudnet360 can help you with your big ideas
As
Steve Jobs would say, "Details matter, it's worth waiting to get
it right".
The most successful people know the secret to
real success is in the details.
Maybe that’s where profits
first became associated with evil because “the devil is in the
details” and he must be seated next to “profits” because “the
profits are in the details” as well.
There are multiple
lessons I’ve learned over the last 12 years of software development
creating the CloudNet360 sales and marketing automation system:
1.
Great new features are only “great” to some people while others
don’t even care.
2.
1 bug in the release of 10 new features will offset all the goodwill
of all 10 of those features... even when there's no price increase to
receive the benefits.
3.
User interface (UI) matters. People do judge a book by its cover.
4.
1 Extra click in a commonly used process will wear down customers
like a constant drip wears down the mightiest stone.
5.
Simplicity trumps flexibility.
I would have added “ignore
customers with huge ideas” to the bullet point list but the people
reading only the bullet points are also the people that would never
agree with this statement.
It’s the people reading this far,
deep into the details, that I like to listen to because when they
complain about something missing, something incomplete, something
illogical in the process… those are the people that truly make a
product great and easy to use.
The “detail focused”
features and process changes have stood the test of time, and
contribute to the separation of performance between CloudNet360,
while the “grand ideas guaranteed to bring in swarms of new
customers” are the ones we’ve removed because nobody uses them
and they simply add “clutter” into the product.
Our
company mantra has become “give me 1 process that works great”
because 2 mediocre options are never as good as 1 highly refined
process flow.
What
about you?
Are
you adding new SKU’s to your mix, new features into your product,
non-stop “updates” to your website? Maybe it’s time to step
back and examine your “details” and remove all that evil clutter
- your customers will thank you for it!
Gary
Jezorski
PS
Unless you’re selling software, you shouldn’t be thinking about
software… it should be something that just "works" and is
so reliable that it fades into the background.
CloudNet360 is
the perfect solution for anyone looking for 1 solution to manage
their entire small business from sales through delivery and then
directly into follow up customer nurturing for follow up sales - Try
it for 30-Days (e-Business Advisor Included).
Post Your Ad Here
Comments