Off-site SEO requires a great deal of time and effort. Without off-site SEO, your on-site content is unlikely to be discovered.

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The primary purpose of off-site SEO is to improve your ranking and direct traffic to your main website. This is why your off-site content and links must be interesting and easy to find.

Let’s take a look at some of the more popular off-site SEO backlinking techniques right now, shall we?

Guest Blogs

Guest blogs are one of the best ways to earn backlinks. You write a piece of content for someone else to add on his/her blog and attach a single backlink to it. This way the blogger gets some free content while you get a free backlink.

Influencer Content

Writing content based around an influencer if your business niche is also a good idea. While doing so won’t necessarily give you a backlink, it will allow you to link your content with that influencer’s content. This will improve your domain authority and possibly cause the influencer to link to your content if he/she discovers it.

Search for Broken Links

Discovering broken links for someone else can also be quite beneficial. Broken links will damage your ranking. Naturally, he/she will want to repair the link. Since you found it for him/her, it is easy enough to suggest replacing the link with a backlink to your own website.

Utilize Infographics

Infographics are one of the best things to use for off-site SEO as they improve your ranking nicely and are quite often used by other people. You can earn quite a few backlinks from a single infographic this way!

Make sure you follow these tips and you’ll have some powerful off-site SEO content in no time!

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