Add coupons for specific products to enjoy higher conversion rate

Posted by Andrew C.
2
Jun 16, 2016
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For a small business owner missing out on a sales opportunity could translate into a disaster. So every possible step will have to be taken to ensure that you are not letting any sales opportunity go by. Sometimes, despite making efforts, your prospects leave without making any purchase because of silly reasons like not having access to a coupon code, despite there being a coupon code field over the product they intend to purchase.

It is entirely your decision which product will have a coupon code and which will be sold at the full price. The problem with most online shopping carts is that the coupon code field is going to be there on every product you sell, so even if you do not assign a code to certain products this field is still going to be flashing above them. This creates a problem when the prospects start exploring products. Here you need to understand the psyche of the shoppers, they will almost always look for opportunities to save money. So they prefer buying a product which comes with a coupon code, they feel excited to buy the product because they know they can get the same product at a less price. When they see a coupon code field above a product they feel excited because here is an opportunity for them to save few bucks.

But if you do not assign a code to a product then how are they supposed to know that? The field still shows on the product they desire to purchase and when they end up not getting the code, they change their mind because if discount is available, then there is no way they are going to buy the product paying the full price and they end up leaving your order page without making a purchase. So, if this keeps on happening over and over again, then that could spell doom for your business in the long run.

CloudNet360, happens to be the only online shopping cart software which always takes care of these issues a business owner faces and comes up with unique features to solve these issues. The team works hard to maximize your sales, which is why for this problem too they have found the perfect solution. They have added a new feature which makes your shopping cart smarter. Thanks to this upgrade now the coupon code field would not appear above every single product of yours. Only the product which you decided to assign a coupon code will show this field and the prospects will be able to access that code while making a purchase. On the other hand, products with no coupons will appear on the order page without this field. Now you have the ultimate freedom to add or remove coupon code for each product you sell on your order page, and by doing so you will be able to lessen the confusion of your customers.

This is one more reason why CloudNet360 is considered as the best online shopping cart software for small business. Stop your prospects from leaving your order page without making a purchase and start increasing your sales figure.

About The Author: As a web marketing coach and consultant for over a decade, Andrew has decided to share his experience and insights to help online business people become about business automation systems available in the market to save money, time and energy.
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