Articles

A guide to website development for small businesses

by vishal tripathi Digital Markiting Expart
Website design and development for any business has become a necessity in the digital era. From a business as well as a customer's point of view, a website plays a crucial role in marketing and other growth aspects.

However, business website design has to follow some precise rules that an individual might not follow while creating a personal web page. These steps of construction ensure that the site will stand out among the competitors and have an additional advantage in SEO services.

Here is a quick guide to development,

1.Keep it professional and neat

The experts advice to create a website that is free of clutters and looks professional. It is always good to go with a design that would depict your brand image.

The cleanliness in the layout helps the user to navigate easily and understand the offers and services of the business.

2.Design proper URLs

If you are looking to hire SEO service providers at a later stage to carry out a campaign, then, make sure to write scrubbed URLs.

The relevancy of the URL helps the search engine to crawl through the pages and index them corresponding to the frequent business searches. 

3.Mobile friendly

Today, the internet can be accessed on phone and while keeping that in mind the site must be developed to cope up with smaller screens.

The responsiveness of the website adds points to the user experience. GA Technocare is one among very few companies that put weight on the requirement to have mobile-friendly features.

4.Easy visibility of contact itinerary

Your contact details must be easily accessible to the user in case he is looking to purchase your products or needs further details on your services.

Hidden details or layered structure often irritates the customers, making them leave the website. The best idea is to put the contact details in the footer so that it could be accessed on every page.

5.Showcase the products and services in an organized manner

Divide the products and services into categories and sub-categories so that the header looks organized.

The coordinated display helps in driving the easy navigation and customer can make quick searches.

6.Speedy load timing

A website that takes forever to load loses the traffic in the early stage. Whereas a site with faster loading speed gets traffic on desktops, laptops, and mobiles. Thus, resulting in an increased number of queries with elevation in the sales graph.

7.Content Relevancy

GA Technocare Technology, one of the leading website development company in Noida emphasizes putting relevant and SEO friendly content.

The team of experts says that the right amount of relevant content drives huge traffic and guides the bots to index the site.

Conclusion

There are many other factors like branding, design, etc. that are important when considering website development. It is better to spend initial hours designing then to redesign the same in double amount and time.


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About vishal tripathi Senior   Digital Markiting Expart

174 connections, 3 recommendations, 650 honor points.
Joined APSense since, June 19th, 2017, From Noida, India.

Created on Oct 24th 2018 05:50. Viewed 295 times.

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