Ways You Can Find New Customers With Texting

Texting has become one of the best ways for companies to reach customers fast. Because people open and see texts right away, businesses can connect with potential buyers on their phones where they spend most of their time. If you run a small shop or manage a bigger company, smart use of texting can help you find new customers and expand your brand. 

Create a Strong Contact List 

You need a good list of contacts before you can start texting potential customers. Make sure you gather phone numbers in an ethical and legal way. Getting people to agree to receive messages from your business. You can do this through forms on your website, sign-ups in your store, promotions on social media, or when people register for events. 

Tell subscribers what they'll get - special deals, news, or useful advice - and give them an easy way out. A well-managed, opt-in list keeps you in line with rules and ensures your messages reach folks who want your stuff. Splitting your list by what people like where they live, or what they've bought can help you craft better messages and boost engagement. 

Give Special Deals and Rewards 

One of the quickest ways to bring in new customers through texts is to offer something they value. Unique discounts, time-limited offers, or first dibs on new products can create a sense of urgency and push people to act. Text campaigns are great for quick sales or local events. Picture this: a restaurant sends a lunch deal to people nearby, or a shop tells loyal customers about a weekend sale. 

Keep your messages brief, easy to understand, and focused on action. Add a link or code that's simple to use and check how people respond to figure out which offers work best. As time goes on, you'll understand what drives your audience and how to make your approach better. 

Use an Automated Text Message Service 

Sending text campaigns by hand can eat up a lot of time, especially when you have a lot of contacts. That's where an automated text message service comes into play. These tools let you plan messages, group your audience, and see how well you're doing—all from one control center. 

Automation ensures consistency and has an impact on freeing up time to focus on other marketing tasks. You can set up welcome messages for new subscribers, reminders for upcoming events, or follow-ups after purchases. Some services even connect with your CRM or e-commerce platform, making it easier to personalize messages based on how customers behave. 

Get People Involved and Ask for Their Thoughts 

Texting isn't just about sending out messages—it's also a strong tool for talking back and forth. Ask recipients to reply with questions, likes and dislikes, or feedback. This back and forth builds trust and helps you get to know your audience better. 

For instance, you could ask your subscribers to vote on a new product design, share their favorite menu item, or give a rating for their recent experience. These insights can help shape future decisions and demonstrate to customers that you value their opinions. Texting can also be used to collect testimonials or reviews. A quick follow-up message requesting feedback after a purchase can result in useful content for your website or social media platforms. 

Combine Texting with Other Marketing Channels 

Text messaging is most effective when it's part of a larger marketing plan. Use it to support your email campaigns, social media posts, and website promotions. For example, you can send a text to remind people about an email offer or share a link to a new blog post. 

Conclusion 

Texting gives you a powerful personal way to find new customers and keep them interested. With the right approach, you might find your next loyal customer just one text away.